CompBrief BY VELARION

Companies Asure Software Inc

Asure Software (ASUR): executive pay, fiscal 2025

Free brief. Every figure links to the company’s own filing.

Velarion Intel: free for 3 days, no card →

Email me Asure Software Inc’s executive pay brief as a PDF

You get it on this page the moment you ask, and a copy by email. Every figure is cited to its filing.

After the PDF, up to three short notes on the deeper reports for this company. Reply “unsubscribe” to any of them, any time.

Also free: The Pay Desk, the weekly executive pay briefing.
CEO total pay$2,638,000CEO Patrick Goepel · source
Say-on-pay support84.4%Latest vote · source

CEO pay, last three years

  • $2,633,265FY2023
  • $1,856,209FY2024
  • $2,638,000FY2025

CEO total pay was $2,638,000 in fiscal 2025, up from $1,856,209 in fiscal 2024.

FY2025: salary $475,000 · bonus $237,500 · stock awards $1,894,000 · option awards $0

Executives and directors

Frequently asked questions

Who was the highest-paid executive at Asure Software Inc in fiscal 2025?
As disclosed, Patrick Goepel (Chairman and Chief Executive Officer) was the highest-paid executive at Asure Software Inc in fiscal 2025, with total compensation of $2,638,000.
How did shareholders vote on Asure Software Inc's executive compensation?
As disclosed, 84.4% of shareholders supported Asure Software Inc's executive compensation in the latest say-on-pay vote.
How much does Asure Software Inc spend in total on board compensation for fiscal 2025?
As disclosed, Asure Software Inc reported total board compensation of $720,520 for fiscal 2025.

Answers are drawn only from the figures disclosed in this brief and cited to their location in the source filing. Where a figure required for an answer is not disclosed, that is stated rather than estimated.

Full detail

Every table from the filing. Open any section.

Summary compensation table
Named executive officerSalaryBonusStock awardsOption awardsNon-equity incentivePension / NQDCAll otherTotal
Patrick Goepel$475,000$237,500$1,894,000$0$0$0$31,500$2,638,000
Chairman and Chief Executive Officer
Eyal Goldstein450,000180,0001,325,80000090,9002,046,700
President and Chief Revenue Officer
John Pence400,000140,000947,00000031,5001,518,500
Chief Financial Officer and Corporate Secretary

A dash means the company reported no figure in that column; 0 means it reported zero. Figures are as printed in the filing, without adjustment.

Three-year trend — total compensation per named executive

Named executive officerFY2025 totalFY2024 totalFY2023 totalΔ FY2024→2025
Patrick Goepel$2,638,000$1,856,209$2,633,265↑ +781,791
Eyal Goldstein2,046,7001,582,4712,321,124↑ +464,229
John Pence1,518,5001,210,1561,714,819↑ +308,344

Prior-year totals as disclosed in the corresponding proxy; deltas are computed values with the derivation shown in the register.

Incentive-plan design — the Compensation Discussion & Analysis

The Company's compensation philosophy aims to align executive pay with stockholder value creation and long-term business strategy, emphasizing equity-based compensation over cash. It seeks to provide competitive wages and benefits positioned in the median range of relevant peer markets while ensuring that at-risk, performance-based pay is tied to individual responsibility and the ability to control performance outcomes.

CEO STI target (% of salary)100%
CEO LTI target (% of salary)—
Independent consultantCompensia
Clawback policytrue
Anti-hedgingtrue
Anti-pledgingtrue
Equity grants and outstanding awards

Grants of plan-based awards — fiscal year 2025

ExecutiveAwardGrant dateThresholdTargetGrantedMaximumGrant-date fair value
Eyal GoldsteinPSU—————$1,325,800
John PencePSU—————947,000
Patrick GoepelPSU—————1,894,000

Vehicle mix — grant-date fair value by award type

Named executive officerTime-vested (RSU)Performance-vested (PSU)Options / SARs% performance-vested
Eyal Goldstein$0$1,325,800$0100.0%
John Pence0947,0000100.0%
Patrick Goepel01,894,0000100.0%

% performance-vested = PSU grant-date fair value ÷ (RSU + PSU + Options), a computed value with the derivation shown in the register.

Outstanding equity awards at fiscal year-end 2025

ExecutiveAwardShares unvestedExercise priceMarket value unvested
John PenceRSU2,500—$23,550
Eyal GoldsteinRSU3,750—35,325
Patrick GoepelRSU4,164—39,225
John PenceRSU16,668—157,013
John PenceRSU18,540—174,647
John PenceRSU20,000—188,400
Eyal GoldsteinRSU22,918—215,888
Eyal GoldsteinRSU25,492—240,135
Patrick GoepelRSU29,168—274,763
Eyal GoldsteinRSU30,000—282,600
Patrick GoepelRSU32,445—305,632
Patrick GoepelRSU33,332—313,987
John PenceRSU40,000—376,800
Eyal GoldsteinRSU56,000—527,520
John PenceRSU60,000—565,200
Patrick GoepelRSU80,000—753,600
Eyal GoldsteinRSU84,000—791,280
Patrick GoepelRSU120,000—1,130,400
Director compensation
DirectorCash feesStock awardsOption awardsNon-equity incentiveAll otherTotal
Bradford OberwagerIndependent · Compensation (Chair)$50,000$72,170$0—$0$122,170
W. Carl DrewIndependent · Audit (Chair)50,00072,1700—0122,170
Daniel GillIndependent · Lead Independent Director · Audit50,00072,1700—0122,170
Grace LeeIndependent · Compensation · Nominating and Governance (Chair)47,50072,1700—0119,670
Benjamin AllenIndependent · Audit · Compensation45,00072,1700—0117,170
Bjorn ReynoldsIndependent · Audit · Nominating and Governance45,00072,1700—0117,170

Board fee structure and ownership guideline

Annual cash retainer$45,000
Annual equity retainer$63,280
Per board meeting fee—
Committee chair fees (audit / comp / nom-gov)5,000 / 5,000 / 2,500
Stock ownership guideline—

Total cost of the board

ComponentFY2025
Cash retainers and fees$287,500
Equity awards (grant-date value)$433,020
All other compensation$0
Total cost of the board$720,520

Computed as the sum of the director compensation table rows above; inputs and formula shown in the register.

Peer group, and who names Asure Software as a peer

Companies that benchmark against ASUR

4 companies name ASUR as a compensation peer

The list of companies that name ASUR as a peer is temporarily unavailable — recheck shortly.

Chief executive pay against the peer group

Most recent fiscal-year chief executive compensation at each disclosed peer, taken from that company’s own proxy statement.

RankCompanyFYChief executiveSalaryStock awardsOption awardsNon-equity incentiveTotal
1Asure Software Inc2025Patrick Goepel$475,000$1,894,000$0$0$2,638,000

Each peer’s compensation is from its most recently filed proxy; fiscal years differ by company. Each peer’s figures come from its own filings; the subject company is highlighted. Peers whose chief executive compensation is outside our coverage universe are stated as such, never left blank.

Say-on-pay history and pay ratio
Meeting yearMeeting dateForAgainstAbstainSupportOutcome
20252025-06-0217,912,2192,805,903506,11684.4%Passed
20242024-05-2014,338,1694,976,550488,22172.4%Passed
20232023-05-1513,876,630153,926550,91495.17%Passed
20222022-05-3112,525,238288,715804,68891.97%Passed
20212021-05-2010,197,0352,530,359965,76674.47%Passed
20202020-05-278,071,358154,277669,64298.12%Passed

Rows are labeled by annual-meeting year, with the meeting date beside each; the vote held in a given year acts on the prior fiscal year’s compensation.

Say-on-pay — history, company’s computation

Meeting yearMeeting dateApproval — company’s computation
20252025-06-0284.4%a
20242024-05-2072.4%b
20232023-05-1595.17%c

a. Approved under the standard stated in the filing — “Shares voted as abstentions on proposals 2, 3, and 4 will similarly be counted for purposes of determining the presence of a quorum at the Annual Meeting and treated as votes against the proposal as to which a stockholder has abstained.”.

b. Approved under the standard stated in the filing — “Shares voted as abstentions on proposals 2, 3, and 4 will similarly be counted for purposes of determining the presence of a quorum at the Annual Meeting and treated as votes against the proposal as to which a stockholder has abstained.”.

c. Approved under the standard stated in the filing — “Shares voted as abstentions on proposals 2 and 3 will similarly be counted for purposes of determining the presence of a quorum at the Annual Meeting and treated as votes against the proposal as to which a stockholder has abstained.”.

Approval percentages are the company’s own reported computations under its own stated standard, not recomputed by Velarion. Where a company does not state a standard, none is assumed.

CEO pay ratio

Ratio (CEO : median employee)—
CEO total compensation—
Median employee compensation—
Insider trades since the proxy

Every insider equity transaction reported on Form 4 after the 2025 proxy statement — acquisitions, dispositions, exercises, and withholdings — and therefore not reflected in any table in that document.

InsiderRoleTransaction dateCodeSharesPriceValueSecuritySource
Eyal GoldsteinChief Revenue Officer2026-05-01D879$9$8,078CommonForm 4 ↗
John PenceChief Financial Officer2026-05-01D38993,575CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D90,00000Derivative, Class A CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D60,00000Derivative, Class A CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D75,4929693,017CommonForm 4 ↗
Patrick GoepelDirector2026-05-07A90,0007606,600CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D54,7689502,770CommonForm 4 ↗
Patrick GoepelDirector2026-05-07A60,0008471,600CommonForm 4 ↗
Bjorn ReynoldsDirector2026-05-07D5,00000Derivative, Class A CommonForm 4 ↗
Bjorn ReynoldsDirector2026-05-07D4,282939,309CommonForm 4 ↗
Bjorn ReynoldsDirector2026-05-07A5,000839,300CommonForm 4 ↗
Benjamin AllenDirector2026-05-07D5,00000Derivative, Class A CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-05-07D60,00000Derivative, Class A CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-05-07D54,7689502,770CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-05-07A60,0008471,600CommonForm 4 ↗
Benjamin AllenDirector2026-05-07A5,000839,300CommonForm 4 ↗
John PenceChief Financial Officer2026-05-11A60,0008471,600CommonForm 4 ↗
John PenceChief Financial Officer2026-05-11D60,00000Derivative, Class A CommonForm 4 ↗
John PenceChief Financial Officer2026-05-11D55,6459494,128CommonForm 4 ↗
Daniel GillDirector2026-05-12D5,00000Derivative, Class A CommonForm 4 ↗
Daniel GillDirector2026-05-12D4,581939,305CommonForm 4 ↗
Daniel GillDirector2026-05-12A5,000839,300CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-06-01D879108,491CommonForm 4 ↗
John PenceChief Financial Officer2026-06-01D628106,066CommonForm 4 ↗
John PenceChief Financial Officer2026-07-01D1,312810,667CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-07-01D87987,146CommonForm 4 ↗
John PenceChief Financial Officer2026-07-01D1,312810,667CommonForm 4 ↗
John PenceChief Financial Officer2026-07-01D62885,106CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-07-01D1,837814,935CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-07-01D1,804814,667CommonForm 4 ↗
Grace LeeDirector2026-07-28A5,42000CommonForm 4 ↗
Bradford OberwagerDirector2026-07-28A5,42000CommonForm 4 ↗
Benjamin AllenDirector2026-07-28A5,42000CommonForm 4 ↗
Bjorn ReynoldsDirector2026-07-28A5,42000CommonForm 4 ↗
Daniel GillDirector2026-07-28A5,42000CommonForm 4 ↗
W. Carl DrewDirector2026-07-28A5,42000CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-08-03D87997,700CommonForm 4 ↗
John PenceChief Financial Officer2026-08-03D62895,501CommonForm 4 ↗
Bjorn ReynoldsDirector2026-08-11D15,4208128,788CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-09-01D87997,964CommonForm 4 ↗
John PenceChief Financial Officer2026-09-01D62895,690CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-10-01D1,837814,108CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-10-01D1,804813,855CommonForm 4 ↗
John PenceChief Financial Officer2026-10-01D1,312810,076CommonForm 4 ↗
John PenceChief Financial Officer2026-10-01D1,312810,076CommonForm 4 ↗
John PenceChief Financial Officer2026-10-01D62884,823CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-10-01D87986,751CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-11-02D879108,702CommonForm 4 ↗
John PenceChief Financial Officer2026-11-02D628106,217CommonForm 4 ↗

Transaction codes per Form 4: A acquisition · S open-market sale · F tax withholding · M option exercise · G gift. Value = shares × price as reported. Dividend-equivalent and fractional-share accrual rows (derivative Class A, under $10,000 and under 2,000 shares) are aggregated per date; every row appears in full below.

Sources (69 citations)

Each figure is listed with the filing it comes from, where it appears in that filing, and the value as printed. Any figure can be independently confirmed against the source.

  • Section 01, Patrick Goepel. DEF 14A, filed 2026-04-02. Section “Summary Compensation Table” · page 25. As printed: 2,638,000. View filing ↗
  • Section 01, Eyal Goldstein. DEF 14A, filed 2026-04-02. Section “Summary Compensation Table” · page 25. As printed: 2,046,700. View filing ↗
  • Section 01, John Pence. DEF 14A, filed 2026-04-02. Section “Summary Compensation Table” · page 25. As printed: 1,518,500. View filing ↗
  • Section 03, Eyal Goldstein PSU. DEF 14A, filed 2026-04-02. Section “SUMMARY COMPENSATION TABLE” · grants of plan-based awards table. View filing ↗
  • Section 03, John Pence PSU. DEF 14A, filed 2026-04-02. Section “SUMMARY COMPENSATION TABLE” · grants of plan-based awards table. View filing ↗
  • Section 03, Patrick Goepel PSU. DEF 14A, filed 2026-04-02. Section “SUMMARY COMPENSATION TABLE” · grants of plan-based awards table. View filing ↗
  • Section 07, pay ratio. 10-K, filed 2026-02-26. Section “CEO Pay Ratio”. As printed: —. View filing ↗
  • Section 08, Bradford Oberwager. DEF 14A, filed 2026-04-02. Section “Director Compensation”. As printed: 122,170. View filing ↗
  • Section 08, W. Carl Drew. DEF 14A, filed 2026-04-02. Section “Director Compensation”. As printed: 122,170. View filing ↗
  • Section 08, Daniel Gill. DEF 14A, filed 2026-04-02. Section “Director Compensation”. As printed: 122,170. View filing ↗
  • Section 08, Grace Lee. DEF 14A, filed 2026-04-02. Section “Director Compensation”. As printed: 119,670. View filing ↗
  • Section 08, Benjamin Allen. DEF 14A, filed 2026-04-02. Section “Director Compensation”. As printed: 117,170. View filing ↗
  • Section 08, Bjorn Reynolds. DEF 14A, filed 2026-04-02. Section “Director Compensation”. As printed: 117,170. View filing ↗
  • Section 02, Eyal Goldstein 2026-05-01. Form 4, filed 2026-05-04. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-05-01. Form 4, filed 2026-05-04. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Patrick Goepel 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Patrick Goepel 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Patrick Goepel 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Patrick Goepel 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Patrick Goepel 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Patrick Goepel 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Bjorn Reynolds 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Bjorn Reynolds 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Bjorn Reynolds 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Benjamin Allen 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Benjamin Allen 2026-05-07. Form 4, filed 2026-05-11. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-05-11. Form 4, filed 2026-05-12. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-05-11. Form 4, filed 2026-05-12. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-05-11. Form 4, filed 2026-05-12. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Daniel Gill 2026-05-12. Form 4, filed 2026-05-14. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Daniel Gill 2026-05-12. Form 4, filed 2026-05-14. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Daniel Gill 2026-05-12. Form 4, filed 2026-05-14. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-06-01. Form 4, filed 2026-06-03. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-06-01. Form 4, filed 2026-06-03. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-07-01. Form 4, filed 2026-07-06. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-07-01. Form 4, filed 2026-07-06. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-07-01. Form 4, filed 2026-07-06. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-07-01. Form 4, filed 2026-07-06. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-07-01. Form 4, filed 2026-07-06. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-07-01. Form 4, filed 2026-07-06. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Grace Lee 2026-07-28. Form 4, filed 2026-07-30. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Bradford Oberwager 2026-07-28. Form 4, filed 2026-07-30. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Benjamin Allen 2026-07-28. Form 4, filed 2026-07-30. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Bjorn Reynolds 2026-07-28. Form 4, filed 2026-07-30. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Daniel Gill 2026-07-28. Form 4, filed 2026-07-30. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, W. Carl Drew 2026-07-28. Form 4, filed 2026-07-30. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-08-03. Form 4, filed 2026-08-04. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-08-03. Form 4, filed 2026-08-04. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Bjorn Reynolds 2026-08-11. Form 4, filed 2026-08-12. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-09-01. Form 4, filed 2026-09-02. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-09-01. Form 4, filed 2026-09-02. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-10-01. Form 4, filed 2026-10-05. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-10-01. Form 4, filed 2026-10-05. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-10-01. Form 4, filed 2026-10-05. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-10-01. Form 4, filed 2026-10-05. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-10-01. Form 4, filed 2026-10-05. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-10-01. Form 4, filed 2026-10-05. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, Eyal Goldstein 2026-11-02. Form 4, filed 2026-11-03. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 02, John Pence 2026-11-02. Form 4, filed 2026-11-03. Insider equity transaction reported since the proxy statement. View filing ↗
  • Section 06, 2025 vote. Form 8-K, filed 2025-06-02. Item 5.07 · say-on-pay result. As reported: 84.4% (votes for as printed: 17,912,219). View filing ↗
  • Section 06, 2024 vote. Form 8-K, filed 2024-05-20. Item 5.07 · say-on-pay result. As reported: 72.4% (votes for as printed: 14,338,169). View filing ↗
  • Section 06, 2023 vote. Form 8-K, filed 2023-05-15. Item 5.07 · say-on-pay result. As reported: 95.17% (votes for as printed: 13,876,630). View filing ↗
  • Section 01 trend, Δ column (computed). Computed. Δ = current-FY total − prior-FY total per named officer.
  • Section 03b vehicle mix (computed). Computed. RSU / PSU / Options grant-date fair values summed per officer from the grants table; % performance-vested = PSU ÷ (RSU+PSU+Options).
  • Section 09b board cost (computed). Computed. Cash 287,500 + equity 433,020 + all other 0 = 720,520, summed across the director compensation table rows.
  • Asure Software Inc (subject), Section 10b CEO total. DEF 14A, filed 2026-04-02. CEO total compensation as printed in Asure Software Inc's own proxy. As printed: 2,638,000. View filing ↗
Get the full report — $500