Velarion · Company Intelligence
Compensation Brief
Fiscal year 2025 · Filings through 2026-07-30

Asure Software (ASUR)

Fiscal year 2025 executive and director compensation, incentive-plan design, equity activity, and governance — every figure in this brief is traceable to its exact location in the company’s SEC filing — the document, the section, the page, and the table, linked directly.

$2,638,000
Patrick Goepel total, FY2025
CEO pay percentile vs peers
CEO-to-median pay ratio
84.4%
Say-on-pay support, latest vote
Companies that benchmark against ASUR
4 companies name ASUR as a compensation peer

Each company listed discloses ASUR in its own benchmarking peer group, as disclosed in each company's most recent proxy statement within the last two proxy seasons. Two companies are therefore absent by design: one that named ASUR in an earlier year and no longer does, and one whose own most recent disclosure is older than the last two seasons.

01

Summary Compensation Table — fiscal year 2025

Named executive officerSalaryBonusStock awardsOption awardsNon-equity incentivePension / NQDCAll otherTotal
Patrick Goepel$475,000$237,500$1,894,000$0$0$0$31,500$2,638,000
Chairman and Chief Executive Officer
Eyal Goldstein450,000180,0001,325,80000090,9002,046,700
President and Chief Revenue Officer
John Pence400,000140,000947,00000031,5001,518,500
Chief Financial Officer and Corporate Secretary

A dash means the company reported no figure in that column; 0 means it reported zero. Figures are as printed in the filing, without adjustment.

Three-year trend — total compensation per named executive

Named executive officerFY2025 totalFY2024 totalFY2023 totalΔ FY20242025
Patrick Goepel$2,638,000$1,856,209$2,633,265+781,791
Eyal Goldstein2,046,7001,582,4712,321,124+464,229
John Pence1,518,5001,210,1561,714,819+308,344

Prior-year totals as disclosed in the corresponding proxy; deltas are computed values with the derivation shown in the register.

02

Equity transactions since the proxy statement was filed

Every insider equity transaction reported on Form 4 after the 2025 proxy statement — acquisitions, dispositions, exercises, and withholdings — and therefore not reflected in any table in that document.

InsiderRoleTransaction dateCodeSharesPriceValueSecuritySource
Eyal GoldsteinChief Revenue Officer2026-05-01D879$9$8,078CommonForm 4 ↗
John PenceChief Financial Officer2026-05-01D38993,575CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D75,4929693,017CommonForm 4 ↗
Bjorn ReynoldsDirector2026-05-07D4,282939,309CommonForm 4 ↗
Bjorn ReynoldsDirector2026-05-07A5,000839,300CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D60,00000Derivative, Class A CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D90,00000Derivative, Class A CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-05-07D60,00000Derivative, Class A CommonForm 4 ↗
Patrick GoepelDirector2026-05-07D54,7689502,770CommonForm 4 ↗
Benjamin AllenDirector2026-05-07A5,000839,300CommonForm 4 ↗
Bjorn ReynoldsDirector2026-05-07D5,00000Derivative, Class A CommonForm 4 ↗
Patrick GoepelDirector2026-05-07A90,0007606,600CommonForm 4 ↗
Benjamin AllenDirector2026-05-07D5,00000Derivative, Class A CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-05-07A60,0008471,600CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-05-07D54,7689502,770CommonForm 4 ↗
Patrick GoepelDirector2026-05-07A60,0008471,600CommonForm 4 ↗
John PenceChief Financial Officer2026-05-11A60,0008471,600CommonForm 4 ↗
John PenceChief Financial Officer2026-05-11D60,00000Derivative, Class A CommonForm 4 ↗
John PenceChief Financial Officer2026-05-11D55,6459494,128CommonForm 4 ↗
Daniel GillDirector2026-05-12A5,000839,300CommonForm 4 ↗
Daniel GillDirector2026-05-12D4,581939,305CommonForm 4 ↗
Daniel GillDirector2026-05-12D5,00000Derivative, Class A CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-06-01D879108,491CommonForm 4 ↗
John PenceChief Financial Officer2026-06-01D628106,066CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-07-01D1,837814,935CommonForm 4 ↗
John PenceChief Financial Officer2026-07-01D62885,106CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-07-01D87987,146CommonForm 4 ↗
Eyal GoldsteinChief Revenue Officer2026-07-01D1,804814,667CommonForm 4 ↗
John PenceChief Financial Officer2026-07-01D1,312810,667CommonForm 4 ↗
John PenceChief Financial Officer2026-07-01D1,312810,667CommonForm 4 ↗
Bjorn ReynoldsDirector2026-07-28A5,42000CommonForm 4 ↗
Daniel GillDirector2026-07-28A5,42000CommonForm 4 ↗
Bradford OberwagerDirector2026-07-28A5,42000CommonForm 4 ↗
Benjamin AllenDirector2026-07-28A5,42000CommonForm 4 ↗
Grace LeeDirector2026-07-28A5,42000CommonForm 4 ↗
W. Carl DrewDirector2026-07-28A5,42000CommonForm 4 ↗

Transaction codes per Form 4: A acquisition · S open-market sale · F tax withholding · M option exercise · G gift. Value = shares × price as reported. Dividend-equivalent and fractional-share accrual rows (derivative Class A, under $10,000 and under 2,000 shares) are aggregated per date; every row appears in full below.

03

Grants of plan-based awards — fiscal year 2025

ExecutiveAwardGrant dateThresholdTargetGrantedMaximumGrant-date fair value
Patrick GoepelPSU$1,894,000
Eyal GoldsteinPSU1,325,800
John PencePSU947,000
03b

Vehicle mix — grant-date fair value by award type

Named executive officerTime-vested (RSU)Performance-vested (PSU)Options / SARs% performance-vested
Patrick Goepel$0$1,894,000$0100.0%
Eyal Goldstein01,325,8000100.0%
John Pence0947,0000100.0%

% performance-vested = PSU grant-date fair value ÷ (RSU + PSU + Options), a computed value with the derivation shown in the register.

04

Outstanding equity awards at fiscal year-end 2025

ExecutiveAwardShares unvestedExercise priceMarket value unvested
John PenceRSU40,000$376,800
John PenceRSU18,540174,647
Eyal GoldsteinRSU84,000791,280
Eyal GoldsteinRSU3,75035,325
Eyal GoldsteinRSU25,492240,135
Eyal GoldsteinRSU22,918215,888
Patrick GoepelRSU80,000753,600
Eyal GoldsteinRSU56,000527,520
Patrick GoepelRSU32,445305,632
Patrick GoepelRSU120,0001,130,400
Patrick GoepelRSU33,332313,987
Eyal GoldsteinRSU30,000282,600
Patrick GoepelRSU29,168274,763
John PenceRSU16,668157,013
Patrick GoepelRSU4,16439,225
John PenceRSU2,50023,550
John PenceRSU60,000565,200
John PenceRSU20,000188,400
05

Incentive-plan design — the Compensation Discussion & Analysis

The Compensation Committee intends that its executive compensation practices and principles are aligned with the executive compensation of its peer companies and that those practices and principles are fair and reasonable. These principles align with the Company's strategic initiatives, balance both individual and company performance, and seek to provide competitive wages and benefits with consistent position in the median range of the most relevant markets to its named executive officers based on their roles, responsibilities, skills, and performance.

CEO STI target (% of salary)100%
CEO LTI target (% of salary)
Independent consultantCompensia
Clawback policyTrue
Anti-hedgingTrue
Anti-pledgingTrue
06

Say-on-pay — recent advisory votes

Meeting yearMeeting dateForAgainstAbstainSupportOutcome
20252025-06-0217,912,2192,805,903506,11684.4%Passed
20242024-05-2014,338,1694,976,550488,22172.4%Passed
20232023-05-1513,876,630153,926550,91495.17%Passed
20222022-05-3112,525,238288,715804,68891.97%Passed
20212021-05-2010,197,0352,530,359965,76674.47%Passed
20202020-05-278,071,358154,277669,64298.12%Passed

Rows are labeled by annual-meeting year, with the meeting date beside each; the vote held in a given year acts on the prior fiscal year's compensation.

Say-on-pay — history, company's computation

Meeting yearMeeting dateApproval — company's computation
20252025-06-0284.4%a
20242024-05-2072.4%b
20232023-05-1595.17%c

a. Approved under the standard stated in the filing — “Shares voted as abstentions on proposals 2, 3, and 4 will similarly be counted for purposes of determining the presence of a quorum at the Annual Meeting and treated as votes against the proposal as to which a stockholder has abstained.”.

b. Approved under the standard stated in the filing — “Shares voted as abstentions on proposals 2, 3, and 4 will similarly be counted for purposes of determining the presence of a quorum at the Annual Meeting and treated as votes against the proposal as to which a stockholder has abstained.”.

c. Approved under the standard stated in the filing — “Shares voted as abstentions on proposals 2 and 3 will similarly be counted for purposes of determining the presence of a quorum at the Annual Meeting and treated as votes against the proposal as to which a stockholder has abstained.”.

Approval percentages are the company's own reported computations under its own stated standard, not recomputed by Velarion. Where a company does not state a standard, none is assumed.

07

CEO pay ratio

Ratio (CEO : median employee)
CEO total compensation
Median employee compensation
08

Director compensation — fiscal year 2025

DirectorCash feesStock awardsOption awardsNon-equity incentiveAll otherTotal
Bradford OberwagerIndependent · Compensation (Chair)$50,000$72,170$0$0$122,170
W. Carl DrewIndependent · Audit (Chair)50,00072,17000122,170
Daniel GillIndependent · Lead Independent Director · Audit50,00072,17000122,170
Grace LeeIndependent · Compensation · Nominating and Governance (Chair)47,50072,17000119,670
Benjamin AllenIndependent · Audit · Compensation45,00072,17000117,170
Bjorn ReynoldsIndependent · Audit · Nominating and Governance45,00072,17000117,170
Patrick GoepelEmployee director · Board Chair00000
09

Board fee structure and ownership guideline

Annual cash retainer$45,000
Annual equity retainer$63,280
Per board meeting fee
Committee chair fees (audit / comp / nom-gov)5,000 / 5,000 / 2,500
Stock ownership guideline
09b

Total cost of the board

ComponentFY2025
Cash retainers and fees$287,500
Equity awards (grant-date value)$433,020
All other compensation$0
Total cost of the board$720,520

Computed as the sum of the director compensation table rows above; inputs and formula shown in the register.

10b

Chief executive pay against the peer group

Most recent fiscal-year chief executive compensation at each disclosed peer, taken from that company's own proxy statement.

RankCompanyFYChief executiveSalaryStock awardsOption awardsNon-equity incentiveTotal
1Asure Software2025Patrick Goepel$475,000$1,894,000$0$0$2,638,000

Each peer's compensation is from its most recently filed proxy; fiscal years differ by company. Each peer's figures come from its own filings; the subject company is highlighted. Peers whose chief executive compensation is outside our coverage universe are stated as such, never left blank.

11

Source register

Each figure's location is given both for the eye (section · page · table · row · column) and for a script (table/row/column index and exact character span in the filed document). Any figure can be independently confirmed against the source.

#SupportsDocumentFiledAccessionLocation in document
1Section 01, Patrick GoepelDEF 14A2026-04-020001628280-26-023137Section “SUMMARY COMPENSATION TABLE” · page 25. As printed: 2,638,000. Filing ↗machine: span 355789–355798
2Section 01, Eyal GoldsteinDEF 14A2026-04-020001628280-26-023137Section “SUMMARY COMPENSATION TABLE” · page 25. As printed: 2,046,700. Filing ↗machine: span 366605–366614
3Section 01, John PenceDEF 14A2026-04-020001628280-26-023137Section “SUMMARY COMPENSATION TABLE” · page 25. As printed: 1,518,500. Filing ↗machine: span 377385–377394
4Section 03, Patrick Goepel PSUDEF 14A2026-04-020001628280-26-023137Section “SUMMARY COMPENSATION TABLE” · grants of plan-based awards table. Filing ↗machine: t17 · r2 · c13 · span 353028–353037
5Section 03, Eyal Goldstein PSUDEF 14A2026-04-020001628280-26-023137Section “SUMMARY COMPENSATION TABLE” · grants of plan-based awards table. Filing ↗machine: t17 · r5 · c13 · span 364156–364165
6Section 03, John Pence PSUDEF 14A2026-04-020001628280-26-023137Section “SUMMARY COMPENSATION TABLE” · grants of plan-based awards table. Filing ↗machine: t17 · r8 · c13 · span 374938–374945
7Section 07, pay ratio10-K2026-02-260001628280-26-012270Section “CEO Pay Ratio”. As printed: —. Filing ↗
8Section 08, Bradford OberwagerDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 122,170. Filing ↗machine: t6 · r3 · c15 · span 167812–167819
9Section 08, W. Carl DrewDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 122,170. Filing ↗machine: t6 · r5 · c15 · span 173202–173209
10Section 08, Daniel GillDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 122,170. Filing ↗machine: t6 · r2 · c15 · span 165086–165093
11Section 08, Grace LeeDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 119,670. Filing ↗machine: t6 · r7 · c15 · span 178589–178596
12Section 08, Benjamin AllenDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 117,170. Filing ↗machine: t6 · r6 · c15 · span 175898–175905
13Section 08, Bjorn ReynoldsDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 117,170. Filing ↗machine: t6 · r4 · c15 · span 170508–170515
14Section 08, Patrick GoepelDEF 14A2026-04-020001628280-26-023137Section “Director Compensation”. As printed: 0. Filing ↗
15Section 02, Eyal Goldstein 2026-05-01Form 42026-05-040001628280-26-029985Insider equity transaction reported since the proxy statement. Filing ↗
16Section 02, John Pence 2026-05-01Form 42026-05-040001628280-26-029986Insider equity transaction reported since the proxy statement. Filing ↗
17Section 02, Patrick Goepel 2026-05-07Form 42026-05-110001628280-26-033568Insider equity transaction reported since the proxy statement. Filing ↗
18Section 02, Bjorn Reynolds 2026-05-07Form 42026-05-110001628280-26-033572Insider equity transaction reported since the proxy statement. Filing ↗
19Section 02, Bjorn Reynolds 2026-05-07Form 42026-05-110001628280-26-033572Insider equity transaction reported since the proxy statement. Filing ↗
20Section 02, Patrick Goepel 2026-05-07Form 42026-05-110001628280-26-033568Insider equity transaction reported since the proxy statement. Filing ↗
21Section 02, Patrick Goepel 2026-05-07Form 42026-05-110001628280-26-033568Insider equity transaction reported since the proxy statement. Filing ↗
22Section 02, Eyal Goldstein 2026-05-07Form 42026-05-110001628280-26-033571Insider equity transaction reported since the proxy statement. Filing ↗
23Section 02, Patrick Goepel 2026-05-07Form 42026-05-110001628280-26-033568Insider equity transaction reported since the proxy statement. Filing ↗
24Section 02, Benjamin Allen 2026-05-07Form 42026-05-110001628280-26-033574Insider equity transaction reported since the proxy statement. Filing ↗
25Section 02, Bjorn Reynolds 2026-05-07Form 42026-05-110001628280-26-033572Insider equity transaction reported since the proxy statement. Filing ↗
26Section 02, Patrick Goepel 2026-05-07Form 42026-05-110001628280-26-033568Insider equity transaction reported since the proxy statement. Filing ↗
27Section 02, Benjamin Allen 2026-05-07Form 42026-05-110001628280-26-033574Insider equity transaction reported since the proxy statement. Filing ↗
28Section 02, Eyal Goldstein 2026-05-07Form 42026-05-110001628280-26-033571Insider equity transaction reported since the proxy statement. Filing ↗
29Section 02, Eyal Goldstein 2026-05-07Form 42026-05-110001628280-26-033571Insider equity transaction reported since the proxy statement. Filing ↗
30Section 02, Patrick Goepel 2026-05-07Form 42026-05-110001628280-26-033568Insider equity transaction reported since the proxy statement. Filing ↗
31Section 02, John Pence 2026-05-11Form 42026-05-120001628280-26-034183Insider equity transaction reported since the proxy statement. Filing ↗
32Section 02, John Pence 2026-05-11Form 42026-05-120001628280-26-034183Insider equity transaction reported since the proxy statement. Filing ↗
33Section 02, John Pence 2026-05-11Form 42026-05-120001628280-26-034183Insider equity transaction reported since the proxy statement. Filing ↗
34Section 02, Daniel Gill 2026-05-12Form 42026-05-140001628280-26-035301Insider equity transaction reported since the proxy statement. Filing ↗
35Section 02, Daniel Gill 2026-05-12Form 42026-05-140001628280-26-035301Insider equity transaction reported since the proxy statement. Filing ↗
36Section 02, Daniel Gill 2026-05-12Form 42026-05-140001628280-26-035301Insider equity transaction reported since the proxy statement. Filing ↗
37Section 02, Eyal Goldstein 2026-06-01Form 42026-06-030001628280-26-040296Insider equity transaction reported since the proxy statement. Filing ↗
38Section 02, John Pence 2026-06-01Form 42026-06-030001628280-26-040301Insider equity transaction reported since the proxy statement. Filing ↗
39Section 02, Eyal Goldstein 2026-07-01Form 42026-07-060001628280-26-047285Insider equity transaction reported since the proxy statement. Filing ↗
40Section 02, John Pence 2026-07-01Form 42026-07-060001628280-26-047284Insider equity transaction reported since the proxy statement. Filing ↗
41Section 02, Eyal Goldstein 2026-07-01Form 42026-07-060001628280-26-047285Insider equity transaction reported since the proxy statement. Filing ↗
42Section 02, Eyal Goldstein 2026-07-01Form 42026-07-060001628280-26-047285Insider equity transaction reported since the proxy statement. Filing ↗
43Section 02, John Pence 2026-07-01Form 42026-07-060001628280-26-047284Insider equity transaction reported since the proxy statement. Filing ↗
44Section 02, John Pence 2026-07-01Form 42026-07-060001628280-26-047284Insider equity transaction reported since the proxy statement. Filing ↗
45Section 02, Bjorn Reynolds 2026-07-28Form 42026-07-300001628280-26-051113Insider equity transaction reported since the proxy statement. Filing ↗
46Section 02, Daniel Gill 2026-07-28Form 42026-07-300001628280-26-051110Insider equity transaction reported since the proxy statement. Filing ↗
47Section 02, Bradford Oberwager 2026-07-28Form 42026-07-300001628280-26-051112Insider equity transaction reported since the proxy statement. Filing ↗
48Section 02, Benjamin Allen 2026-07-28Form 42026-07-300001628280-26-051108Insider equity transaction reported since the proxy statement. Filing ↗
49Section 02, Grace Lee 2026-07-28Form 42026-07-300001628280-26-051111Insider equity transaction reported since the proxy statement. Filing ↗
50Section 02, W. Carl Drew 2026-07-28Form 42026-07-300001628280-26-051109Insider equity transaction reported since the proxy statement. Filing ↗
51Section 06, 2025 voteForm 8-K2025-06-020000884144-25-000072Item 5.07 · say-on-pay result. As reported: 84.4% (votes for as printed: 17,912,219). Filing ↗
52Section 06, 2024 voteForm 8-K2024-05-200000884144-24-000047Item 5.07 · say-on-pay result. As reported: 72.4% (votes for as printed: 14,338,169). Filing ↗
53Section 06, 2023 voteForm 8-K2023-05-150000884144-23-000040Item 5.07 · say-on-pay result. As reported: 95.17% (votes for as printed: 13,876,630). Filing ↗
54Section 01 trend, Δ column (computed)ComputedcomputedΔ = current-FY total − prior-FY total per named officer.machine: formula: Δ = FY(n) − FY(n−1)
55Section 03b vehicle mix (computed)ComputedcomputedRSU / PSU / Options grant-date fair values summed per officer from the grants table; % performance-vested = PSU ÷ (RSU+PSU+Options).machine: formula: sums + PSU ratio
56Section 09b board cost (computed)ComputedcomputedCash 287,500 + equity 433,020 + all other 0 = 720,520, summed across the director compensation table rows.machine: formula: Σ = 720,520
57Asure Software (subject), Section 10b CEO totalDEF 14A2026-04-020001628280-26-023137CEO total compensation as printed in Asure Software's own proxy. As printed: 2,638,000. Filing ↗machine: span 355789–355798