Kate Gulliver compensation by year
Wayfair Summary Compensation Table · all 3 fiscal years held| Component | FY2023 | FY2024 | FY2025 |
|---|---|---|---|
| Salary | $250,000 | $250,000 | $250,000 |
| Bonus | $0 | $0 | $0 |
| Stock awards | $4,892,322 | $4,728,130 | $7,660,668 |
| Option awards | $0 | $0 | $0 |
| Non-equity incentive | $0 | $0 | $0 |
| Pension and deferred compensation | $0 | $0 | $0 |
| All other | $10,000 | $10,000 | $10,000 |
| Total | $5,152,322 | $4,988,130 | $7,920,668 |
Each year as stated in that year's proxy. A dash means the company reported no figure in that column. Source: Wayfair Inc. DEF 14A filed March 31, 2026, accession 0001616707-26-000074, and prior-year filings. Open the filing on EDGAR.
Equity holdings
unvested awards at FY2025 year-end| Type | Unvested units | Value at year-end | Exercise price |
|---|---|---|---|
| RSU | 18,001 | $1,807,480 | — |
| RSU | 2,880 | $289,181 | — |
| RSU | 1,567 | $157,342 | — |
| RSU | 1,309 | $131,437 | — |
Per the Outstanding Equity Awards at Fiscal Year-End table in Wayfair Inc.'s FY2025 proxy; value at the fiscal year-end close, as the company printed it.
Insider transactions since the last proxy
19 Form 4 lines since the FY2025 proxy (filed March 31, 2026)current to 2026-09-24 · updated nightly
| Date | Transaction | Plan | Shares | Price | Held after |
|---|---|---|---|---|---|
| 2026-07-01 | Exercise or conversion derivative | — | 428 | $0.00 | 1,284 |
| 2026-07-01 | Exercise or conversion | — | 218 | $0.00 | 159,681 |
| 2026-07-01 | Exercise or conversion derivative | — | 218 | $0.00 | 657 |
| 2026-07-01 | Exercise or conversion | — | 392 | $0.00 | 159,463 |
| 2026-07-01 | Exercise or conversion | — | 22,428 | $0.00 | 182,537 |
| 2026-07-01 | Tax withholding | — | 11,347 | $95.14 | 171,190 |
| 2026-07-01 | Exercise or conversion derivative | — | 392 | $0.00 | 392 |
| 2026-07-01 | Exercise or conversion derivative | — | 22,428 | $0.00 | 67,286 |
The 8 most recent of 19 lines, each as reported on the Form 4. "10b5-1" marks a trade the filing reports under a pre-arranged trading plan. View every Form 4 filing on EDGAR →
Change-in-control & termination
estimated payments Wayfair discloses, by trigger · FY2025| Trigger | Cash severance | Accelerated equity | Benefits continuation | Total as disclosed |
|---|---|---|---|---|
| Change in control and involuntary termination | — | $1,192,720 | — | $1,192,720 |
Per the Potential Payments Upon Termination or Change in Control table in Wayfair Inc.'s FY2025 proxy. Estimates as the company printed them; a dash means it printed no figure.
Wayfair’s named executive officers, FY2025
as the company reported each| Named executive officer | Role | FY2025 total |
|---|---|---|
| Niraj Shah | Co-Founder, Chief Executive Officer and President, Director (Co-Chairman) | $280,847,068 |
| Fiona Tan | Chief Technology Officer | $9,480,960 |
| Jon Blotner | President, Commercial and Operations | $8,138,839 |
| Kate Gulliver · this page | Chief Financial Officer and Chief Administrative Officer | $7,920,668 |
The full Wayfair compensation record
free company briefThis page is one person within Wayfair's record. The company brief lists every named executive, each linking to their own page.
Compensation, the day it’s disclosed
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How this record is built
Every figure on this page is one figure from a public SEC filing, printed as the filing states it and cited to the document. Compensation totals are Wayfair's own disclosed totals, not summed by Velarion. Insider transactions are read from Form 4 filings and cover every line filed since the most recent proxy. Nothing is estimated by Velarion; where the company does not disclose a value the cell reads "—", and a section appears only where the company discloses the data. Corrections: records@velarion.ai.
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