Chief Operating Officer · HERC HOLDINGS INC (HRI)

Aaron Birnbaum

A named executive officer of HERC in every fiscal year CompBrief holds from FY2020 to FY2025. Every figure below is printed as the company filed it and cited to the filing it came from.

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Total disclosed compensation, FY2025

$3,760,454

FY2024: $2,533,846

2nd of 5 named executive officers at Herc by FY2025 total.

5 named officers on file for HERC, FY2025

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What this number hides

The filing gives the total. HERC’s full Executive Compensation Report gives every award, the disclosed peer set and what the total leaves out — the pair adds the board’s.

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Compensation figures as of the proxy filed March 27, 2026 (DEF 14A).

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Aaron Birnbaum compensation by year

HERC Summary Compensation Table · all 6 fiscal years held
In US dollars, as HERC reports it. Most recent year shaded. Totals are the company’s disclosed totals.
ComponentFY2020FY2021FY2022FY2023FY2024FY2025
Salary$461,543$471,635$518,269$589,904$621,635$691,346
Bonus$0$0$0$0$0$0
Stock awards$600,041$600,088$800,254$1,100,107$1,250,155$2,350,352
Option awards$0$0$0$0$0$0
Non-equity incentive$334,125$755,866$835,916$511,795$584,375$595,000
Pension and deferred compensation$47,800$0$0$26,800$9,900$29,200
All other$125,932$216,410$69,771$74,602$67,781$94,556
Total$1,569,441$2,043,999$2,224,210$2,303,208$2,533,846$3,760,454

Each year as stated in that year's proxy. A dash means the company reported no figure in that column. Source: HERC HOLDINGS INC DEF 14A filed March 27, 2026, accession 0001364479-26-000076, and prior-year filings. Open the filing on EDGAR.

How this page was built: the HERC HOLDINGS INC filed document, accession 0001364479-26-000076. Every figure is read from that document and cited to the page and table it appears in. Filed March 27, 2026.

$1.6M
$2.0M
$2.2M
$2.3M
$2.5M
$3.8M
FY20
FY21
FY22
FY23
FY24
FY25
SalaryNon-equity incentiveStock awardsAll other

Equity holdings

unvested awards at FY2025 year-end
TypeUnvested unitsValue at year-endExercise price
RSU5,066$751,693—
RSU4,149$615,629—
RSU4,107$609,397—
RSU3,717$551,528—
RSU2,738$406,264—
RSU2,251$334,003—
RSU922$136,806—

Per the Outstanding Equity Awards at Fiscal Year-End table in HERC HOLDINGS INC's FY2025 proxy; value at the fiscal year-end close, as the company printed it.

HERC’s named executive officers, FY2025

as the company reported each
Named executive officerRoleFY2025 total
Lawrence SilberChief Executive Officer$8,289,126
Aaron Birnbaum · this pageChief Operating Officer$3,760,454
W. Mark HumphreyChief Financial Officer$2,151,501
Christian CunninghamChief Human Resources Officer$2,008,671
Tamir PeresChief Information Officer$1,998,206

Aaron Birnbaum's compensation dossier, HERC

You have read Aaron Birnbaum's totals and holdings. The dossier adds each equity grant HERC disclosed for Aaron Birnbaum and HERC's own disclosed peer group, where the company discloses them, with every row in a PDF and a CSV cited to its filing.

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The full HERC compensation record

free company brief

This page is one person within HERC's record. The company brief lists every named executive, each linking to their own page.

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How this record is built

Every figure on this page is one figure from a public SEC filing, printed as the filing states it and cited to the document. Compensation totals are HERC's own disclosed totals, not summed by Velarion. Insider transactions are read from Form 4 filings and cover every line filed since the most recent proxy. Nothing is estimated by Velarion; where the company does not disclose a value the cell reads "—", and a section appears only where the company discloses the data. Corrections: records@velarion.ai.

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Aaron Birnbaum's compensation dossier