Executive Vice President and Chief Commercial Officer · Heartland Financial USA Inc (HTLF)

David Prince

A named executive officer of Heartland Financial USA in every fiscal year CompBrief holds from FY2021 to FY2023. Every figure below is printed as the company filed it and cited to the filing it came from.

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Total disclosed compensation, FY2023

$972,542

FY2022: $1,041,093

4th of 5 named executive officers at Heartland Financial USA by FY2023 total.

5 named officers on file for Heartland Financial USA, FY2023

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Compensation figures as of the proxy filed April 9, 2024 (DEF 14A). Insider transactions since that proxy, current to 2026-11-10.

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David Prince compensation by year

Heartland Financial USA Summary Compensation Table · all 3 fiscal years held
In US dollars, as Heartland Financial USA reports it. Most recent year shaded. Totals are the company’s disclosed totals.
ComponentFY2021FY2022FY2023
Salary$396,250$406,000$432,000
Bonus$0$0$0
Stock awards$314,187$302,652$324,294
Option awards$0$103,778$0
Non-equity incentive$159,776$189,059$169,515
Pension and deferred compensation$0$0$0
All other$37,063$39,604$46,733
Total$907,276$1,041,093$972,542

Each year as stated in that year's proxy. A dash means the company reported no figure in that column. Source: Heartland Financial USA Inc DEF 14A filed April 9, 2024, accession 0000920112-24-000086, and prior-year filings. Open the filing on EDGAR.

How this page was built: the Heartland Financial USA Inc filed document, accession 0000920112-24-000086. Every figure is read from that document and cited to the page and table it appears in. Filed April 9, 2024.

$907K
$1.0M
$973K
FY21
FY22
FY23
SalaryNon-equity incentiveStock awardsOption awardsAll other

Equity holdings

unvested awards at FY2023 year-end
TypeUnvested unitsValue at year-endExercise price
RSU3,731$140,323—
RSU3,628$136,449—
RSU2,488$93,574—
RSU1,613$60,665—
RSU819$30,803—
Option5,081—$48.79

Per the Outstanding Equity Awards at Fiscal Year-End table in Heartland Financial USA Inc's FY2023 proxy; value at the fiscal year-end close, as the company printed it.

Insider transactions since the last proxy

11 Form 4 lines since the FY2023 proxy (filed April 9, 2024)
current to 2026-11-10 · updated nightly
DateTransactionPlanSharesPriceHeld after
2025-01-31Disposition to the issuer derivative—3,388—0
2025-01-31Disposition to the issuer derivative—3,628—0
2025-01-31Disposition to the issuer derivative—4,184—0
2025-01-31Disposition to the issuer derivative—807—0
2025-01-31Disposition to the issuer derivative—1,659—0
2025-01-31Grant or award derivative—3,731—3,731
2025-01-31Disposition to the issuer derivative—3,731—0
2025-01-31Grant or award derivative—6,277—6,277

The 8 most recent of 11 lines, each as reported on the Form 4. "10b5-1" marks a trade the filing reports under a pre-arranged trading plan. View every Form 4 filing on EDGAR →

Heartland Financial USA’s named executive officers, FY2023

as the company reported each
Named executive officerRoleFY2023 total
Bruce LeePresident and Chief Executive Officer$2,802,714
Kevin QuinnExecutive Vice President and Chief Banking Officer$1,072,936
Bryan McKeagExecutive Vice President and Chief Financial Officer$1,057,968
David Prince · this pageExecutive Vice President and Chief Commercial Officer$972,542
Jay KimExecutive Vice President, General Counsel, Chief Administrative Officer$869,158

David Prince's compensation dossier, Heartland Financial USA

You have read David Prince's totals and holdings. The dossier adds each equity grant Heartland Financial USA disclosed for David Prince and Heartland Financial USA's own disclosed peer group, where the company discloses them, with every row in a PDF and a CSV cited to its filing.

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The full Heartland Financial USA compensation record

free company brief

This page is one person within Heartland Financial USA's record. The company brief lists every named executive, each linking to their own page.

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How this record is built

Every figure on this page is one figure from a public SEC filing, printed as the filing states it and cited to the document. Compensation totals are Heartland Financial USA's own disclosed totals, not summed by Velarion. Insider transactions are read from Form 4 filings and cover every line filed since the most recent proxy. Nothing is estimated by Velarion; where the company does not disclose a value the cell reads "—", and a section appears only where the company discloses the data. Corrections: records@velarion.ai.

David Prince's compensation dossier