Velarion · Company Intelligence
Compensation Brief
Fiscal year 2025 · Filings through 2026-05-18

Frontdoor (FTDR)

CEO William Cobb was paid $9,152,204 in fiscal year 2025: executive and director compensation, incentive-plan design, equity activity, and governance — every figure in this brief is traceable to its exact location in the company’s SEC filing — the document, the section, the page, and the table, linked directly.

$9,152,204
William Cobb total, FY2025
53rd
CEO pay percentile vs peers
—
CEO-to-median pay ratio
95.54%
Say-on-pay support, latest vote

The Pay Desk — the free weekly executive pay briefing, one company at a time, every number traceable to a public filing.

You'll confirm on The Pay Desk's sign-up page.

Buy the report for FTDR

The free brief above is the whole reading. Each report is the same data as a presentation-ready document, generated for this company at the moment of purchase.

Executive Compensation ReportExecutive pay, the peers the company names, and the votes it faces.$1,500 →Board Governance ReportBoard composition, committees and director pay, read from the same filings.$499 →Complete Intelligence BundleBoth reports for one company, delivered separately.$2,400 →
FTDRon Velarion Intel, free → The platform reading of this company, beside the same data as a subscription.

Order FTDR

Pick the report, add the email the receipt and the PDF go to, and pay by card on Stripe.

Receipt, invoice, and report delivery. Guest checkout, no account required, secure payment by Stripe.

How we handle your data → Privacy

Companies that benchmark against FTDR
8 companies name FTDR as a compensation peer

Each company listed discloses FTDR in its own benchmarking peer group, as disclosed in each company's most recent proxy statement within the last two proxy seasons. Two companies are therefore absent by design: one that named FTDR in an earlier year and no longer does, and one whose own most recent disclosure is older than the last two seasons.

01

Summary Compensation Table — fiscal year 2025

Named executive officerSalaryBonusStock awardsOption awardsNon-equity incentivePension / NQDCAll otherTotal
William Cobb$851,250$0$6,399,993$0$1,888,711$0$12,250$9,152,204
Chief Executive Officer and Chairman of the Board
Jessica Ross625,00001,800,0360998,438012,2503,435,724
Former Senior Vice President and Chief Financial Officer
Balakrishnan Ganesh279,54502,679,9550421,764052,8753,434,139
Senior Vice President and Chief Technology Officer
Jeffrey Fiarman571,25001,599,9980709,778012,2502,893,276
Senior Vice President and Chief Legal Officer
Evan Iverson550,00001,499,9790732,188012,2502,794,417
Senior Vice President and Chief Operating Officer
Jason Bailey402,7880799,998199,999357,988012,2501,773,023
Senior Vice President and Chief Financial Officer

A dash means the company reported no figure in that column; 0 means it reported zero. Figures are as printed in the filing, without adjustment.

Three-year trend — total compensation per named executive

Named executive officerFY2025 totalFY2024 totalFY2023 totalΔ FY2024→2025
William Cobb$9,152,204$8,429,289$7,890,857+722,915
Jessica Ross3,435,7243,174,7563,268,860+260,968
Balakrishnan Ganesh3,434,139———
Jeffrey Fiarman2,893,2762,554,0762,548,101+339,200
Evan Iverson2,794,4171,978,000—+816,417
Jason Bailey1,773,023———

Prior-year totals as disclosed in the corresponding proxy; deltas are computed values with the derivation shown in the register.

02

Equity transactions since the proxy statement was filed

No insider equity transactions reported since the proxy statement.

04

Outstanding equity awards at fiscal year-end 2025

ExecutiveAwardShares unvestedExercise priceMarket value unvested
Balakrishnan GaneshRSU15,649—$902,791
Balakrishnan GaneshOption22,77326.42—
Balakrishnan GaneshPSU35,211—2,031,323
Balakrishnan GaneshPSU23,474—1,354,215
Balakrishnan GaneshRSU21,036—1,213,567
Balakrishnan GaneshPSU21,036—1,213,567
Balakrishnan GaneshRSU19,721—1,137,704
Balakrishnan GaneshPSU19,721—1,137,704
Balakrishnan GaneshPSU17,238—994,460
Balakrishnan GaneshRSU10,432—601,822
Balakrishnan GaneshRSU9,463—545,920
Balakrishnan GaneshRSU8,619—497,230
Balakrishnan GaneshRSU3,785—218,357
Balakrishnan GaneshOption85528.82—
Balakrishnan GaneshOption4,44954.81—
Balakrishnan GaneshOption8,11635.56—
Balakrishnan GaneshOption6,04834.48—
05

Incentive-plan design — the Compensation Discussion & Analysis

Our compensation plans are designed to align executive interests with those of stockholders by focusing on strategic objectives and rewarding long-term, value-creating growth, while attracting and retaining highly motivated talent with competitive total direct compensation that is performance-based and encourages appropriate risk-taking.

CEO STI target (% of salary)—
CEO LTI target (% of salary)—
Independent consultantMeridian
Clawback policytrue
Anti-hedgingtrue
Anti-pledgingtrue
06

Say-on-pay — recent advisory votes

Meeting yearMeeting dateForAgainstAbstainSupportOutcome
20262026-05-1362,347,4432,913,25831,45495.54%Passed
20252025-05-1464,197,5724,053,22596,55794.06%Passed
20242024-05-1468,288,4832,914,162104,44895.91%Passed
20232023-05-1166,630,9437,279,67872,91590.06%Passed
20222022-05-1165,391,7668,415,7181,336,58487.02%Passed
20212021-05-1272,635,3025,385,79049,42693.04%Passed

Rows are labeled by annual-meeting year, with the meeting date beside each; the vote held in a given year acts on the prior fiscal year's compensation.

Say-on-pay — history, company's computation

Meeting yearMeeting dateApproval — company's computation
20262026-05-1395.54%a
20252025-05-1494.06%b
20242024-05-1495.91%c

a. Approved under the standard stated in the filing — “Abstentions will have the same effect as a vote against this proposal.”.

b. Approved under the standard stated in the filing — “Abstentions will have the same effect as a vote against this proposal.”.

c. Approved under the standard stated in the filing — “frontdoor • 2024 Proxy Statement 73 Back to Contents What is the voting requirement to approve each of the proposals? Proposal Voting Requirement Effect of Abstentions on Vote Outcome Effect of Broker Non-Votes on Vote Outcome Proposal 1 Election of Directors Votes cast "for" must exceed votes cast "against" No Effect No Effect Proposal 2 Ratification of Deloitte Majority of shares present in person or by proxy and entitled to vote Vote "Against" Not Applicable (as brokers have authority to vote) Proposal 3 Say on Pay Majority of shares present in person or by proxy and entitled to vote Vote "Against" No Effect Proposal 4 Frequency of Future Say on Pay Votes Greatest number of votes cast among "one," "two" or "three" years No Effect No Effect Other Matters Majority of shares present in person or by proxy and entitled to vote Vote "Against" No Effect Proposal 1--Election of Directors Each director nominee shall be elected by a majority of the votes cast, in person or by proxy, at the 2024 Annual Meeting, meaning that the number of votes cast, in person or by proxy, at the 2024 Annual Meeting "for" such director nominee must exceed the number of votes cast "against" such director nominee's election.”.

Approval percentages are the company's own reported computations under its own stated standard, not recomputed by Velarion. Where a company does not state a standard, none is assumed.

08

Director compensation — fiscal year 2025

DirectorCash feesStock awardsOption awardsNon-equity incentiveAll otherTotal
Brian P. McAndrewsIndependent · Lead Independent Director · Nominating and Corporate Governance (Chair)$130,000$180,014———$310,014
Christopher L. ClipperIndependent · Audit (Chair)115,000180,014———295,014
Anna C. CatalanoIndependent · Compensation (Chair)110,000180,014———290,014
Liane J. PelletierIndependent · Audit · Compensation101,250180,014———281,264
Peter L. CellaIndependent · Audit · Compensation101,250180,014———281,264
D. Steve BolandIndependent · Nominating and Corporate Governance93,750180,014———273,764
Lara H. BalazsIndependent · Not standing for re-election · Departed during FY45,0000———45,000
William C. CobbEmployee director · Board Chair—————0
Dennis W. HowardIndependent · Audit · Newly elected——————
09

Board fee structure and ownership guideline

Annual cash retainer$90,000
Annual equity retainer$180,000
Per board meeting fee—
Committee chair fees (audit / comp / nom-gov)25,000 / 20,000 / 15,000
Stock ownership guideline$450,000
09b

Total cost of the board

ComponentFY2025
Cash retainers and fees$696,250
Equity awards (grant-date value)$1,080,084
All other compensation$0
Total cost of the board$1,776,334

Computed as the sum of the director compensation table rows above; inputs and formula shown in the register.

10

Disclosed peer group — fiscal year 2025

The compensation peer group as the company disclosed it in its own proxy — the reference set behind the percentile above.

10a

Peer reciprocity

Of the companies Frontdoor names as compensation peers, which name it back in their own disclosed peer groups. A peer set the market reciprocates reads differently from one selected in a single direction.

Reciprocity shown where the peer's own current proxy has been read — each mark is cited in the register to that peer's filing. A dash means the peer's current proxy was read and names no reciprocal group including Frontdoor.

10b

Chief executive pay against the peer group

Most recent fiscal-year chief executive compensation at each disclosed peer, taken from that company's own proxy statement.

RankCompanyFYChief executiveSalaryStock awardsOption awardsNon-equity incentiveTotal
1RB Global, Inc.2025James Kessler$952,055$17,816,348$0$2,250,788$21,551,858
2ADT Inc.2025James DeVries1,164,1541,129,6139,939,0192,357,41214,881,421
3Chemed Corporation2025Kevin McNamara1,858,7922,883,5535,036,02188,17512,904,720
4H&R Block, Inc.2025Jeffrey Jones II997,7348,300,08501,435,44610,969,337
5Yelp Inc.2025Jeremy Stoppelman620,0009,104,1110500,44410,256,932
6OPENLANE, Inc.2025Peter Kelly773,0007,494,00701,932,50010,233,134
7Tripadvisor, Inc.2025Matt Goldberg900,0008,199,9940840,96010,086,426
8Frontdoor2025William Cobb851,2506,399,99301,888,7119,152,204
9Rollins, Inc.2025Jerry Gahlhoff, Jr.1,100,0006,128,64301,683,0008,966,870
10First American Financial Corporation2025Mark Seaton907,8274,800,87002,556,0008,281,947
11CarGurus, Inc.2025Jason Trevisan647,5006,499,9750709,3257,889,260
12Zillow Group, Inc.2025Jeremy Wacksman850,2664,006,8002,249,53607,138,557
13Brightview Holdings, Inc.2025Dale Asplund950,0004,000,00701,383,2006,382,062
14Angi Inc.2025Jeffrey Kip650,00004,995,00005,655,000
15Unifirst Corporation2025Steven Sintros941,9011,800,2070765,2943,738,214
16Redfin Corporation2023Glenn Kelman300,000000300,000

Each peer's compensation is from its most recently filed proxy; fiscal years differ by company. Each peer's figures come from its own filings; the subject company is highlighted. Peers whose chief executive compensation is outside our coverage universe are stated as such, never left blank.

10c

Incentive design against the same peers

CompanyAnnual incentive payoutLong-term vehicle mixPSU measures include TSRCompensation consultant
Frontdoornot disclosedPSU 50 · RSU 50not disclosedMeridian
ADT Inc.not disclosedOption 100not disclosedPearl Meyer
Angi Inc.not disclosednot disclosedNoCompensia, Inc.
Brightview Holdings, Inc.112%not disclosedNoPearl Meyer
CarGurus, Inc.108.29%RSU 100not disclosedCompensia, Inc.
Chemed Corporationnot disclosednot disclosednot disclosedCompensation Strategies, Inc.
First American Financial Corporationnot disclosednot disclosednot disclosednot disclosed
H&R Block, Inc.96.2%not disclosedYes — Total Shareholder Return (TSR) vs. S&P 400 IndexCompensation Advisory Partners LLC (CAP LLC)
OPENLANE, Inc.not disclosednot disclosednot disclosedExequity
RB Global, Inc.153.9%PSU 75 · RSU 25Yes — rTSRFW Cook
Redfin Corporationnot disclosedPSU 62.5 · RSU 37.5not disclosedCompensia
Rollins, Inc.102%RSU 72 · PSU 28Yes — TSRMercer
Tripadvisor, Inc.93.4%RSU 50 · PSU 50NoFW Cook
Unifirst Corporation81.3%not disclosedNoMeridian Compensation Partners
Yelp Inc.100.9%not disclosedYes — Relative TSR vs Russell 2000Compensia, Inc.
Zillow Group, Inc.not disclosednot disclosednot disclosedEquilar

Read from each company's Compensation Discussion and Analysis: annual incentive payout as a percentage of target, the disclosed long-term vehicle mix, whether performance-share measures include a total shareholder return component, and the retained compensation consultant. “Not disclosed” appears only where the company's filing does not state the item.

FAQ

Frequently asked questions

Who was the highest-paid executive at Frontdoor in fiscal 2025?
As disclosed, William Cobb, the Chief Executive Officer and Chairman of the Board, was the highest-paid executive at Frontdoor in fiscal 2025 with total compensation of $9,152,204.
How does Frontdoor's chief executive pay compare to its disclosed peer group?
The filing shows that the chief executive's pay ranked at the 53rd percentile of the disclosed peer group.
What is Frontdoor's CEO-to-median employee pay ratio?
The CEO-to-median employee pay ratio is not disclosed in this filing.
How did shareholders vote on Frontdoor's executive compensation?
Shareholders supported Frontdoor's executive compensation with a 95.54% vote in the latest say-on-pay measure.
How much does Frontdoor spend in total on board compensation for fiscal 2025?
The company reported total board compensation of $1,776,334 for fiscal 2025.

Answers are drawn only from the figures disclosed in this brief and cited to their location in the source filing. Where a figure required for an answer is not disclosed, that is stated rather than estimated.

11

Source register

Each figure's location is given both for the eye (section · page · table · row · column) and for a script (table/row/column index and exact character span in the filed document). Any figure can be independently confirmed against the source.

#SupportsDocumentFiledAccessionLocation in document
1Section 01, William CobbDEF 14A2026-03-300001193125-26-131742Section “Summary Compensation Table” · page 48. As printed: 9,152,204. Filing ↗machine: span 1680534–1680543
2Section 01, Jessica RossDEF 14A2026-03-300001193125-26-131742Section “Summary Compensation Table” · page 48. As printed: 3,435,724. Filing ↗machine: span 1795989–1795998
3Section 01, Balakrishnan GaneshDEF 14A2026-03-300001193125-26-131742Section “Summary Compensation Table” · page 48. As printed: 3,434,139. Filing ↗machine: span 1866842–1866851
4Section 01, Jeffrey FiarmanDEF 14A2026-03-300001193125-26-131742Section “Summary Compensation Table” · page 48. As printed: 2,893,276. Filing ↗machine: span 1921228–1921237
5Section 01, Evan IversonDEF 14A2026-03-300001193125-26-131742Section “Summary Compensation Table” · page 48. As printed: 2,794,417. Filing ↗machine: span 1981640–1981649
6Section 01, Jason BaileyDEF 14A2026-03-300001193125-26-131742Section “Summary Compensation Table” · page 48. As printed: 1,773,023. Filing ↗machine: span 1741280–1741289
7Section 08, Brian P. McAndrewsDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 310,014. Filing ↗machine: span 845772–846016
8Section 08, Christopher L. ClipperDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 295,014. Filing ↗machine: span 840046–840290
9Section 08, Anna C. CatalanoDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 290,014. Filing ↗machine: span 828778–829022
10Section 08, Liane J. PelletierDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 281,264. Filing ↗machine: span 851326–851570
11Section 08, Peter L. CellaDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 281,264. Filing ↗machine: span 834316–834560
12Section 08, D. Steve BolandDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 273,764. Filing ↗machine: span 823054–823298
13Section 08, Lara H. BalazsDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 45,000. Filing ↗machine: span 814180–814423
14Section 08, William C. CobbDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: 0. Filing ↗
15Section 08, Dennis W. HowardDEF 14A2026-03-300001193125-26-131742Section “Director Compensation”. As printed: —. Filing ↗
16Section 06, 2026 voteForm 8-K2026-05-180001727263-26-000008Item 5.07 · say-on-pay result. As reported: 95.54% (votes for as printed: 62,347,443). Filing ↗
17Section 06, 2025 voteForm 8-K2025-05-200000950170-25-075184Item 5.07 · say-on-pay result. As reported: 94.06% (votes for as printed: 64,197,572). Filing ↗
18Section 06, 2024 voteForm 8-K2024-05-200000950170-24-062393Item 5.07 · say-on-pay result. As reported: 95.91% (votes for as printed: 68,288,483). Filing ↗
19Section 01 trend, Δ column (computed)Computed——Δ = current-FY total − prior-FY total per named officer.machine: formula: Δ = FY(n) − FY(n−1)
20Section 09b board cost (computed)Computed——Cash 696,250 + equity 1,080,084 + all other 0 = 1,776,334, summed across the director compensation table rows.machine: formula: Σ = 1,776,334
21RB Global, Inc., Section 10b CEO totalDEF 14A2026-03-190001140361-26-010430CEO total compensation as printed in RB Global, Inc.'s own proxy. As printed: 21,551,858. Filing ↗machine: t279 · r2 · c25 · span 1510608–1510618
22ADT Inc., Section 10b CEO totalDEF 14A2026-04-140001703056-26-000032CEO total compensation as printed in ADT Inc.'s own proxy. As printed: 14,881,421. Filing ↗machine: r2 · c8 · span 1615991–1616001
23Chemed Corporation, Section 10b CEO totalDEF 14A2026-04-060000019584-26-000005CEO total compensation as printed in Chemed Corporation's own proxy. As printed: 12,904,720. Filing ↗
24H&R Block, Inc., Section 10b CEO totalDEF 14A2025-09-240001104659-25-092958CEO total compensation as printed in H&R Block, Inc.'s own proxy. As printed: 10,969,337. Filing ↗machine: t91 · r1 · c48 · span 943762–943772
25Yelp Inc., Section 10b CEO totalDEF 14A2026-04-170001345016-26-000027CEO total compensation as printed in Yelp Inc.'s own proxy. As printed: 10,256,932. Filing ↗machine: r4 · c21 · span 951856–951866
26OPENLANE, Inc., Section 10b CEO totalDEF 14A2026-04-240001104659-26-048054CEO total compensation as printed in OPENLANE, Inc.'s own proxy. As printed: 10,233,134. Filing ↗machine: r1 · c24 · span 1027249–1027260
27Tripadvisor, Inc., Section 10b CEO totalDEF 14A2026-04-300001193125-26-197113CEO total compensation as printed in Tripadvisor, Inc.'s own proxy. As printed: 10,086,426. Filing ↗machine: r2 · c16 · span 976816–976826
28Frontdoor (subject), Section 10b CEO totalDEF 14A2026-03-300001193125-26-131742CEO total compensation as printed in Frontdoor's own proxy. As printed: 9,152,204. Filing ↗machine: span 1680534–1680543
29Rollins, Inc., Section 10b CEO totalDEF 14A2026-03-170000084839-26-000014CEO total compensation as printed in Rollins, Inc.'s own proxy. As printed: 8,966,870. Filing ↗machine: t107 · r9 · c14 · span 774614–774623
30First American Financial Corporation, Section 10b CEO totalDEF 14A2026-03-300001193125-26-130349CEO total compensation as printed in First American Financial Corporation's own proxy. As printed: 8,281,947. Filing ↗machine: span 1481750–1481759
31CarGurus, Inc., Section 10b CEO totalDEF 14A2026-04-220001193125-26-170400CEO total compensation as printed in CarGurus, Inc.'s own proxy. As printed: 7,889,260. Filing ↗machine: r2 · c7 · span 953842–953851
32Zillow Group, Inc., Section 10b CEO totalDEF 14A2026-04-150001617640-26-000031CEO total compensation as printed in Zillow Group, Inc.'s own proxy. As printed: 7,138,557. Filing ↗machine: r2 · c39 · span 618709–618718
33Brightview Holdings, Inc., Section 10b CEO totalDEF 14A2026-01-150001104659-26-004094CEO total compensation as printed in Brightview Holdings, Inc.'s own proxy. As printed: 6,382,062. Filing ↗machine: r1 · c47 · span 534728–534737
34Angi Inc., Section 10b CEO totalDEF 14A2026-04-280001104659-26-050416CEO total compensation as printed in Angi Inc.'s own proxy. As printed: 5,655,000. Filing ↗machine: r1 · c41 · span 509690–509699
35Unifirst Corporation, Section 10b CEO totalDEF 14A2025-11-240001193125-25-293727CEO total compensation as printed in Unifirst Corporation's own proxy. As printed: 3,738,214. Filing ↗
36Redfin Corporation, Section 10b CEO totalDEF 14A2024-04-250001382821-24-000045CEO total compensation as printed in Redfin Corporation's own proxy. As printed: 300,000. Filing ↗machine: r2 · c42 · span 438234–438241
37Section 10a, Yelp Inc. reciprocityDEF 14A—0001345016-26-000027Yelp Inc. names Frontdoor in its own disclosed peer group (read from its most recent proxy). Filing ↗
38Section 10a, Rollins, Inc. reciprocityDEF 14A—0000084839-26-000014Rollins, Inc. names Frontdoor in its own disclosed peer group (read from its most recent proxy). Filing ↗
39Section 10a, Chemed Corporation reciprocityDEF 14A—0000019584-26-000005Chemed Corporation's most recent proxy was read; its disclosed peer group does not include Frontdoor. Filing ↗
40Section 10a, Redfin Corporation reciprocityDEF 14A—0001382821-24-000045Redfin Corporation names Frontdoor in its own disclosed peer group (read from its most recent proxy). Filing ↗
41Section 10a, Angi Inc. reciprocityDEF 14A—0001104659-26-050416Angi Inc. names Frontdoor in its own disclosed peer group (read from its most recent proxy). Filing ↗
42Section 10a, First American Financial Corporation reciprocityDEF 14A—0001193125-26-130349First American Financial Corporation's most recent proxy was read; its disclosed peer group does not include Frontdoor. Filing ↗
43Section 10a, RB Global, Inc. reciprocityDEF 14A—0001140361-26-010430RB Global, Inc.'s most recent proxy was read; its disclosed peer group does not include Frontdoor. Filing ↗
44Section 10a, Tripadvisor, Inc. reciprocityDEF 14A—0001193125-26-197113Tripadvisor, Inc.'s most recent proxy was read; its disclosed peer group does not include Frontdoor. Filing ↗
45Section 10a, H&R Block, Inc. reciprocityDEF 14A—0001104659-25-092958H&R Block, Inc.'s most recent proxy was read; its disclosed peer group does not include Frontdoor. Filing ↗
46Section 10a, Brightview Holdings, Inc. reciprocityDEF 14A—0001104659-26-004094Brightview Holdings, Inc.'s most recent proxy was read; its disclosed peer group does not include Frontdoor. Filing ↗

Track this company's pay every filing: join the Pro seat waitlist

Velarion Pro: every company page, peer tools and exports, one seat

A confirmation now and one email when Pro opens, and nothing else. Privacy