Velarion · Company Intelligence
Compensation Brief
Fiscal year 2025 · Filings through 2026-07-08

WD 40 CO (WDFC)

Fiscal year 2025 executive and director compensation, incentive-plan design, equity activity, and governance — every figure in this brief is traceable to its exact location in the company’s SEC filing — the document, the section, the page, and the table, linked directly.

$4,266,899
Steven Brass total, FY2025
CEO pay percentile vs peers
38:1
CEO-to-median pay ratio
98.03%
Say-on-pay support, latest vote
Companies that benchmark against WDFC
1 company names WDFC as a compensation peer

Each company listed discloses WDFC in its own benchmarking peer group, as disclosed in each company's most recent proxy statement within the last two proxy seasons. Two companies are therefore absent by design: one that named WDFC in an earlier year and no longer does, and one whose own most recent disclosure is older than the last two seasons.

01

Summary Compensation Table — fiscal year 2025

Named executive officerSalaryBonusStock awardsOption awardsNon-equity incentivePension / NQDCAll otherTotal
Steven Brass$680,000$0$3,242,147$0$219,693$0$125,059$4,266,899
CEO
Sara Hyzer356,8950648,2090257,8410107,0191,369,964
CFO
Patricia Olsem381,1000421,3090282,3880120,6781,205,475
Division President, Americas
Jeffrey Lindeman324,4500350,8150220,5630104,6481,000,476
Chief People Officer

A dash means the company reported no figure in that column; 0 means it reported zero. Figures are as printed in the filing, without adjustment.

Three-year trend — total compensation per named executive

Named executive officerFY2025 totalFY2024 totalFY2023 totalΔ FY20242025
Steven Brass$4,266,899$3,660,174$2,458,653+606,725
Sara Hyzer1,369,9641,199,654836,301+170,310
Patricia Olsem1,205,4751,198,6661,004,706+6,809
Jeffrey Lindeman1,000,476986,157779,306+14,319

Prior-year totals as disclosed in the corresponding proxy; deltas are computed values with the derivation shown in the register.

02

Equity transactions since the proxy statement was filed

No insider equity transactions reported since the proxy statement.

03

Grants of plan-based awards — fiscal year 2025

ExecutiveAwardGrant dateThresholdTargetGrantedMaximumGrant-date fair value
Steven BrassRSU2024-10-035,887$1,460,211
Steven BrassPSU2024-10-032,9435,88711,7741,781,936
Sara HyzerRSU2024-10-031,177291,943
Sara HyzerPSU2024-10-035881,1772,354356,266
Jeffrey LindemanRSU2024-10-03637158,001
Jeffrey LindemanPSU2024-10-033186371,274192,814
03b

Vehicle mix — grant-date fair value by award type

Named executive officerTime-vested (RSU)Performance-vested (PSU)Options / SARs% performance-vested
Steven Brass$1,460,211$1,781,936$055.0%
Sara Hyzer291,943356,266055.0%
Jeffrey Lindeman158,001192,814055.0%

% performance-vested = PSU grant-date fair value ÷ (RSU + PSU + Options), a computed value with the derivation shown in the register.

04

Outstanding equity awards at fiscal year-end 2025

ExecutiveAwardShares unvestedExercise priceMarket value unvested
Patricia OlsemRSU1,764$381,095
NoblePSU2,666575,963
Steven BrassPSU24,5595,305,726
Steven BrassRSU10,0912,180,060
Sara HyzerPSU5,4731,182,387
Patricia OlsemPSU4,578989,031
Jeffrey LindemanPSU3,577772,775
Sara HyzerRSU2,202475,720
Jeffrey LindemanRSU1,392300,728
NobleRSU1,025221,441
06

Say-on-pay — recent advisory votes

Meeting yearMeeting dateForAgainstAbstainSupportOutcome
20252025-12-1210,169,136204,70636,92598.03%Passed
20242024-12-1210,988,164132,17524,71998.81%Passed
20232023-12-1210,653,724333,89529,50396.96%Passed
20222022-12-1310,664,698444,17448,50496%Passed
20212021-12-1410,551,083153,30429,46498.57%Passed
20202020-12-0810,480,725346,28547,28996.8%Passed

Rows are labeled by annual-meeting year, with the meeting date beside each; the vote held in a given year acts on the prior fiscal year's compensation.

Say-on-pay — history, company's computation

Meeting yearMeeting dateApproval — company's computation
20252025-12-1298.03%a
20242024-12-1298.81%b
20232023-12-1296.96%c

a. Voting standard not stated in the filing.

b. Voting standard not stated in the filing.

c. Voting standard not stated in the filing.

Approval percentages are the company's own reported computations under its own stated standard, not recomputed by Velarion. Where a company does not state a standard, none is assumed.

07

CEO pay ratio

Ratio (CEO : median employee)38 : 1
CEO total compensation
Median employee compensation$113,343
08

Director compensation — fiscal year 2025

DirectorCash feesStock awardsOption awardsNon-equity incentiveAll otherTotal
Eric P. EtchartIndependent · Board Chair · Lead Independent Director · Corporate Governance · Finance$136,000$109,958$7,000$252,958
Daniel T. CarterIndependent · Audit (Chair) · Corporate Governance · Finance106,000109,9587,000222,958
Anne G. SaundersIndependent · Audit · Compensation and People (Chair) · Corporate Governance105,000109,9587,000221,958
Trevor I. MihalikIndependent · Audit · Finance (Chair) · Not standing for re-election103,000109,9587,000219,958
David B. PendarvisIndependent · Audit · Compensation and People · Corporate Governance (Chair)103,000109,9587,000219,958
Edward O. Magee JrIndependent · Audit Committee · Compensation and People Committee · Corporate Governance Committee · Finance Committee98,000109,9587,000214,958
Cynthia B. BurksIndependent · Audit · Compensation and People92,000109,9587,000208,958
Graciela I. MonteagudoIndependent · Compensation and People · Corporate Governance · Finance92,000109,9587,000208,958
Lara L. LeeIndependent · Compensation and People · Finance87,000109,9587,000203,958
Gregory A. SandfortIndependent · Departed during FY35,66732,2637,00074,930
Steven A. BrassEmployee director0
09

Board fee structure and ownership guideline

Annual cash retainer$75,000
Annual equity retainer$110,000
Per board meeting fee
Committee chair fees (audit / comp / nom-gov)20,000 / 50,000 / 20,000
Stock ownership guideline
09b

Total cost of the board

ComponentFY2025
Cash retainers and fees$957,667
Equity awards (grant-date value)$1,021,885
All other compensation$70,000
Total cost of the board$2,049,552

Computed as the sum of the director compensation table rows above; inputs and formula shown in the register.

10

Disclosed peer group — fiscal year 2025

The compensation peer group as the company disclosed it in its own proxy — the reference set behind the percentile above.

10a

Peer reciprocity

Of the companies WD 40 CO names as compensation peers, which name it back in their own disclosed peer groups. A peer set the market reciprocates reads differently from one selected in a single direction.

Reciprocity shown where the peer's own current proxy has been read — each mark is cited in the register to that peer's filing. A dash means the peer's current proxy was read and names no reciprocal group including WD 40 CO.

10b

Chief executive pay against the peer group

Most recent fiscal-year chief executive compensation at each disclosed peer, taken from that company's own proxy statement.

RankCompanyFYChief executiveSalaryStock awardsOption awardsNon-equity incentiveTotal
1Ingevity Corporation2025David Li$810,685$8,500,086$2,000,007$1,293,600$12,839,719
2e.l.f. Beauty, Inc.2026Tarang Amin475,0007,399,8670950,0008,834,367
3YETI Holdings, Inc.2025Matthew Reintjes1,057,3085,500,18701,126,0337,697,528
4Olaplex Holdings, Inc.2025Amanda Baldwin1,000,0005,000,0000515,0006,541,537
5Prestige Consumer Healthcare Inc.2026Ronald Lombardi1,003,5644,099,9590850,0006,004,547
6The Vita Coco Company, Inc.2025Martin Roper625,0001,879,998920,0021,114,3754,549,875
7WD 40 CO2025Steven Brass680,0003,242,1470219,6934,266,899
8Hawkins, Inc.2026Patrick Hawkins743,2692,062,3930736,9843,607,894
9XPEL, Inc.2025Ryan Pape562,0001,500,0000629,7212,691,721
Beyond Meat, Inc.not in coverage universe
Sensient Technologies Corporationnot in coverage universe
American Vanguard Corporationnot in coverage universe

Each peer's compensation is from its most recently filed proxy; fiscal years differ by company. Each peer's figures come from its own filings; the subject company is highlighted. Peers whose chief executive compensation is outside our coverage universe are stated as such, never left blank.

10c

Incentive design against the same peers

CompanyAnnual incentive payoutLong-term vehicle mixPSU measures include TSRCompensation consultant
WD 40 COnot disclosednot disclosednot disclosednot disclosed
American Vanguard Corporationnot disclosednot disclosednot disclosednot disclosed
Beyond Meat, Inc.not disclosednot disclosednot disclosednot disclosed
e.l.f. Beauty, Inc.200%PSU 50 · RSU 50NoAon (Aon's Human Capital Solutions practice, a division of Aon plc.)
Hawkins, Inc.not disclosedPRSU 100not disclosedMcLagan
Ingevity Corporationnot disclosedPSU 50 · RSU 50not disclosedPearl Meyer
Olaplex Holdings, Inc.103%RSU 100not disclosedAon
Prestige Consumer Healthcare Inc.68%PSU 75 · RSU 25NoCompensation Advisory Partners (CAP)
Sensient Technologies Corporationnot disclosednot disclosednot disclosednot disclosed
The Vita Coco Company, Inc.not disclosednot disclosednot disclosedPearl Meyer & Partners, LLC
XPEL, Inc.not disclosedRSU 50 · PSU 50not disclosedFW Cook
YETI Holdings, Inc.71.0%PBRSU 75 · RSU 25Yes — Relative Total Stockholder Return (TSR)FW Cook

Read from each company's Compensation Discussion and Analysis: annual incentive payout as a percentage of target, the disclosed long-term vehicle mix, whether performance-share measures include a total shareholder return component, and the retained compensation consultant. “Not disclosed” appears only where the company's filing does not state the item.

11

Source register

Each figure's location is given both for the eye (section · page · table · row · column) and for a script (table/row/column index and exact character span in the filed document). Any figure can be independently confirmed against the source.

#SupportsDocumentFiledAccessionLocation in document
1Section 01, Steven BrassDEF 14A2025-10-310000105132-25-000107Section “Summary Compensation Table” · page 43. As printed: 4,266,899. Filing ↗machine: span 683745–683754
2Section 01, Sara HyzerDEF 14A2025-10-310000105132-25-000107Section “Summary Compensation Table” · page 43. As printed: 1,369,964. Filing ↗machine: span 694074–694083
3Section 01, Patricia OlsemDEF 14A2025-10-310000105132-25-000107Section “Summary Compensation Table” · page 43. As printed: 1,205,475. Filing ↗machine: span 721681–721690
4Section 01, Jeffrey LindemanDEF 14A2025-10-310000105132-25-000107Section “Summary Compensation Table” · page 43. As printed: 1,000,476. Filing ↗machine: span 703777–703786
5Section 03, Steven Brass RSUDEF 14A2025-10-310000105132-25-000107Section “Grants of Plan-Based Awards – Fiscal Year 2025” · grants of plan-based awards table. Filing ↗machine: span 922610–922619
6Section 03, Steven Brass PSUDEF 14A2025-10-310000105132-25-000107Section “Grants of Plan-Based Awards – Fiscal Year 2025” · grants of plan-based awards table. Filing ↗machine: span 920555–920564
7Section 03, Sara Hyzer RSUDEF 14A2025-10-310000105132-25-000107Section “Grants of Plan-Based Awards – Fiscal Year 2025” · grants of plan-based awards table. Filing ↗machine: span 932277–932284
8Section 03, Sara Hyzer PSUDEF 14A2025-10-310000105132-25-000107Section “Grants of Plan-Based Awards – Fiscal Year 2025” · grants of plan-based awards table. Filing ↗machine: span 930224–930231
9Section 03, Jeffrey Lindeman RSUDEF 14A2025-10-310000105132-25-000107Section “Grants of Plan-Based Awards – Fiscal Year 2025” · grants of plan-based awards table. Filing ↗machine: span 941740–941747
10Section 03, Jeffrey Lindeman PSUDEF 14A2025-10-310000105132-25-000107Section “Grants of Plan-Based Awards – Fiscal Year 2025” · grants of plan-based awards table. Filing ↗machine: span 939689–939696
11Section 07, pay ratioDEF 14A2025-10-310000105132-25-000107Section “CEO Pay Ratio”. As printed: 38 : 1. Filing ↗
12Section 08, Eric P. EtchartDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 252,958. Filing ↗machine: span 348289–348521
13Section 08, Daniel T. CarterDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 222,958. Filing ↗machine: span 346836–347068
14Section 08, Anne G. SaundersDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 221,958. Filing ↗machine: span 358657–358889
15Section 08, Trevor I. MihalikDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 219,958. Filing ↗machine: span 352649–352881
16Section 08, David B. PendarvisDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 219,958. Filing ↗machine: span 355564–355796
17Section 08, Edward O. Magee JrDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 214,958. Filing ↗machine: span 351194–351426
18Section 08, Cynthia B. BurksDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 208,958. Filing ↗machine: span 345353–345614
19Section 08, Graciela I. MonteagudoDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 208,958. Filing ↗machine: span 354108–354340
20Section 08, Lara L. LeeDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 203,958. Filing ↗machine: span 349737–349969
21Section 08, Gregory A. SandfortDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 74,930. Filing ↗machine: span 357204–357435
22Section 08, Steven A. BrassDEF 14A2025-10-310000105132-25-000107Section “Director Compensation”. As printed: 0. Filing ↗
23Section 06, 2025 voteForm 8-K2025-12-160000105132-25-000130Item 5.07 · say-on-pay result. As reported: 98.03% (votes for as printed: 10,169,136). Filing ↗
24Section 06, 2024 voteForm 8-K2024-12-160000105132-24-000113Item 5.07 · say-on-pay result. As reported: 98.81% (votes for as printed: 10,988,164). Filing ↗
25Section 06, 2023 voteForm 8-K2023-12-180000105132-23-000112Item 5.07 · say-on-pay result. As reported: 96.96% (votes for as printed: 10,653,724). Filing ↗
26Section 01 trend, Δ column (computed)ComputedcomputedΔ = current-FY total − prior-FY total per named officer.machine: formula: Δ = FY(n) − FY(n−1)
27Section 03b vehicle mix (computed)ComputedcomputedRSU / PSU / Options grant-date fair values summed per officer from the grants table; % performance-vested = PSU ÷ (RSU+PSU+Options).machine: formula: sums + PSU ratio
28Section 09b board cost (computed)ComputedcomputedCash 957,667 + equity 1,021,885 + all other 70,000 = 2,049,552, summed across the director compensation table rows.machine: formula: Σ = 2,049,552
29Ingevity Corporation, Section 10b CEO totalDEF 14A2026-03-170001104659-26-029507CEO total compensation as printed in Ingevity Corporation's own proxy. As printed: 12,839,719. Filing ↗
30e.l.f. Beauty, Inc., Section 10b CEO totalDEF 14A2026-07-080001600033-26-000030CEO total compensation as printed in e.l.f. Beauty, Inc.'s own proxy. As printed: 8,834,367. Filing ↗machine: r2 · c36 · span 1742102–1742112
31YETI Holdings, Inc., Section 10b CEO totalDEF 14A2026-03-260001140361-26-011375CEO total compensation as printed in YETI Holdings, Inc.'s own proxy. As printed: 7,697,528. Filing ↗machine: r2 · c22 · span 1046975–1046984
32Olaplex Holdings, Inc., Section 10b CEO totalDEF 14A2026-05-290001868726-26-000044CEO total compensation as printed in Olaplex Holdings, Inc.'s own proxy. As printed: 6,541,537. Filing ↗machine: t27 · r3 · c8 · span 629363–629372
33Prestige Consumer Healthcare Inc., Section 10b CEO totalDEF 14A2026-06-290001295947-26-000021CEO total compensation as printed in Prestige Consumer Healthcare Inc.'s own proxy. As printed: 6,004,547. Filing ↗machine: span 1927946–1927955
34The Vita Coco Company, Inc., Section 10b CEO totalDEF 14A2026-04-220001482981-26-000107CEO total compensation as printed in The Vita Coco Company, Inc.'s own proxy. As printed: 4,549,875. Filing ↗machine: r6 · c24 · span 599122–599131
35WD 40 CO (subject), Section 10b CEO totalDEF 14A2025-10-310000105132-25-000107CEO total compensation as printed in WD 40 CO's own proxy. As printed: 4,266,899. Filing ↗machine: span 683745–683754
36Hawkins, Inc., Section 10b CEO totalDEF 14A2026-06-180000046250-26-000026CEO total compensation as printed in Hawkins, Inc.'s own proxy. As printed: 3,607,894. Filing ↗machine: r2 · c42 · span 275539–275548
37XPEL, Inc., Section 10b CEO totalDEF 14A2026-04-300001767258-26-000020CEO total compensation as printed in XPEL, Inc.'s own proxy. As printed: 2,691,721. Filing ↗machine: r2 · c42 · span 352178–352187
38Section 10a, Prestige Consumer Healthcare Inc. reciprocityDEF 14A0001295947-26-000021Prestige Consumer Healthcare Inc.'s most recent proxy was read; its disclosed peer group does not include WD 40 CO. Filing ↗
39Section 10a, e.l.f. Beauty, Inc. reciprocityDEF 14A0001600033-26-000030e.l.f. Beauty, Inc.'s most recent proxy was read; its disclosed peer group does not include WD 40 CO. Filing ↗
40Section 10a, Ingevity Corporation reciprocityDEF 14A0001104659-26-029507Ingevity Corporation's most recent proxy was read; its disclosed peer group does not include WD 40 CO. Filing ↗
41Section 10a, The Vita Coco Company, Inc. reciprocityDEF 14A0001482981-26-000107The Vita Coco Company, Inc.'s most recent proxy was read; its disclosed peer group does not include WD 40 CO. Filing ↗
42Section 10a, XPEL, Inc. reciprocityDEF 14A0001767258-26-000020XPEL, Inc.'s most recent proxy was read; its disclosed peer group does not include WD 40 CO. Filing ↗
43Section 10a, YETI Holdings, Inc. reciprocityDEF 14A0001140361-26-011375YETI Holdings, Inc.'s most recent proxy was read; its disclosed peer group does not include WD 40 CO. Filing ↗