Velarion · Company Intelligence
Compensation Brief
Fiscal year 2025 · Filings through 2026-07-29

Stitch Fix (SFIX)

Fiscal year 2025 executive and director compensation, incentive-plan design, equity activity, and governance — every figure in this brief is traceable to its exact location in the company’s SEC filing — the document, the section, the page, and the table, linked directly.

$10,129,032
Matt Baer total, FY2025
83rd
CEO pay percentile vs peers
298:1
CEO-to-median pay ratio
87.16%
Say-on-pay support, latest vote
Companies that benchmark against SFIX
10 companies name SFIX as a compensation peer

Each company listed discloses SFIX in its own benchmarking peer group, as disclosed in each company's most recent proxy statement within the last two proxy seasons. Two companies are therefore absent by design: one that named SFIX in an earlier year and no longer does, and one whose own most recent disclosure is older than the last two seasons.

01

Summary Compensation Table — fiscal year 2025

Named executive officerSalaryBonusStock awardsOption awardsNon-equity incentivePension / NQDCAll otherTotal
Matt Baer$850,000$0$7,821,663$0$1,443,369$0$14,000$10,129,032
Chief Executive Officer
Anthony Bacos600,00002,865,2770509,424012,9233,987,624
Chief Product & Technology Officer
David Aufderhaar585,76902,865,2770498,928003,949,974
Chief Financial Officer
Casey O'Connor500,00001,650,3930424,520013,8002,588,713
Chief Legal Officer and Corporate Secretary

A dash means the company reported no figure in that column; 0 means it reported zero. Figures are as printed in the filing, without adjustment.

Three-year trend — total compensation per named executive

Named executive officerFY2025 totalFY2024 totalFY2023 totalΔ FY20242025
Matt Baer$10,129,032$1,464,928$9,853,545+8,664,104
Anthony Bacos3,987,6245,715,486−1,727,862
David Aufderhaar3,949,974724,5008,200,401+3,225,474
Casey O'Connor2,588,7132,395,4542,898,549+193,259

Prior-year totals as disclosed in the corresponding proxy; deltas are computed values with the derivation shown in the register.

02

Equity transactions since the proxy statement was filed

Every insider equity transaction reported on Form 4 after the 2025 proxy statement — acquisitions, dispositions, exercises, and withholdings — and therefore not reflected in any table in that document.

InsiderRoleTransaction dateCodeSharesPriceValueSecuritySource
Katrina LakeDirector2025-12-05D303,450$0$0Derivative, Class A CommonForm 4 ↗
Katrina LakeDirector2025-12-05A303,45000CommonForm 4 ↗
Katrina LakeDirector2025-12-05D303,45051,574,177Common, open-market saleForm 4 ↗
Sharon McCollamDirector2025-12-11A40,04500CommonForm 4 ↗
Elizabeth WilliamsDirector2025-12-11A40,04500CommonForm 4 ↗
Timothy BaxterDirector2025-12-11A40,04500CommonForm 4 ↗
Fiona TanDirector2025-12-11A40,04500CommonForm 4 ↗
J. William GurleyDirector2025-12-11A40,04500CommonForm 4 ↗
Kofi Amoo-GottfriedDirector2025-12-11A40,04500CommonForm 4 ↗
David AufderhaarChief Financial Officer2025-12-17D219,58000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2025-12-17A219,58051,172,557CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2025-12-17D145,8255778,706CommonForm 4 ↗
Matt BaerDirector2025-12-17D210,78200Derivative, Class A CommonForm 4 ↗
Matt BaerDirector2025-12-17D307,41300Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2025-12-17A126,4785675,393CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2025-12-17D126,47800Derivative, Class A CommonForm 4 ↗
David AufderhaarChief Financial Officer2025-12-17D161,7605863,798CommonForm 4 ↗
Matt BaerDirector2025-12-17D326,71751,744,669CommonForm 4 ↗
Matt BaerDirector2025-12-17A518,19552,767,161CommonForm 4 ↗
David AufderhaarChief Financial Officer2025-12-17A219,58051,172,557CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2025-12-17D219,58000Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2025-12-17D94,9165506,851CommonForm 4 ↗
Katrina LakeDirector2026-01-02A101,15000CommonForm 4 ↗
Katrina LakeDirector2026-01-02D101,15000Derivative, Class A CommonForm 4 ↗
Katrina LakeDirector2026-01-02D101,1505513,822Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D83,6415431,470Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20A41,2594156,784CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20A13,852452,638CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D41,25900Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D13,85200Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D13,64100Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D41,2595220,463Common, open-market saleForm 4 ↗
David AufderhaarChief Financial Officer2026-01-20D24,1145123,618CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D13,852573,970Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20A13,641451,836CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-27D19,3476109,891CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-27D19,34700Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-27A19,347473,519CommonForm 4 ↗
Katrina LakeDirector2026-02-02D8,835544,232Common, open-market saleForm 4 ↗
Katrina LakeDirector2026-02-02A8,83500CommonForm 4 ↗
Katrina LakeDirector2026-02-02D8,83500Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-03-18D43,89500Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-03-18A25,284CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-03-18D27,021386,197CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-03-18D25,28400Derivative, Class A CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-03-18A43,895CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-03-18D52,0113165,915CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-03-18D43,89500Derivative, Class A CommonForm 4 ↗
Matt BaerDirector2026-03-18D77,8183248,239CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-03-18A43,895CommonForm 4 ↗
Matt BaerDirector2026-03-18A61,454CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-03-18D37,8243120,659CommonForm 4 ↗
Matt BaerDirector2026-03-18D61,45400Derivative, Class A CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-04-07D65,7093202,732Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-04-10D60,0003185,010Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16D50,0004206,845Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16D20,000483,332Common, open-market saleForm 4 ↗
David AufderhaarChief Financial Officer2026-06-17A43,895CommonForm 4 ↗
Matt BaerDirector2026-06-17D107,5944447,591CommonForm 4 ↗
Matt BaerDirector2026-06-17D61,45400Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-06-17D25,28300Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-06-17A25,283CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-17D37,0104153,962CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-17D43,89500Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-17A43,895CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-06-17D43,89500Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-06-17D25,9994108,156CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-06-17D51,6034214,668CommonForm 4 ↗
Matt BaerDirector2026-06-17A61,454CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22D20,000480,872Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22D50,0004201,580Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-24D100,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-24A100,0004399,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-24D100,0005450,570Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29A50,0002124,000CommonForm 4 ↗
Dividend-equivalent accruals2026-06-29111 insider, 1 accrual row
Anthony BacosChief Prod/Technology Officer2026-06-29D20,000488,450Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29D50,0114221,214Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29A11444CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06D50,0004189,825Common, open-market saleForm 4 ↗
David AufderhaarChief Financial Officer2026-07-06D67,9604257,432Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06D20,000475,264Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13D50,0004180,820Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13D20,000472,324Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-07-16D50,0004196,560Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20D50,0004189,350Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20D20,000475,730Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27D50,0004188,705Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27D20,000474,778Common, open-market saleForm 4 ↗

Transaction codes per Form 4: A acquisition · S open-market sale · F tax withholding · M option exercise · G gift. Value = shares × price as reported. Dividend-equivalent and fractional-share accrual rows (derivative Class A, under $10,000 and under 2,000 shares) are aggregated per date; every row appears in full below.

View all 102 transactions
InsiderRoleTransaction dateCodeSharesPriceValueSecuritySource
Katrina LakeDirector2025-12-05D303,450$0$0Derivative, Class A CommonForm 4 ↗
Katrina LakeDirector2025-12-05A303,45000CommonForm 4 ↗
Katrina LakeDirector2025-12-05D303,45051,574,177Common, open-market saleForm 4 ↗
Sharon McCollamDirector2025-12-11A40,04500CommonForm 4 ↗
Elizabeth WilliamsDirector2025-12-11A40,04500CommonForm 4 ↗
Timothy BaxterDirector2025-12-11A40,04500CommonForm 4 ↗
Fiona TanDirector2025-12-11A40,04500CommonForm 4 ↗
J. William GurleyDirector2025-12-11A40,04500CommonForm 4 ↗
Kofi Amoo-GottfriedDirector2025-12-11A40,04500CommonForm 4 ↗
David AufderhaarChief Financial Officer2025-12-17D219,58000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2025-12-17A219,58051,172,557CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2025-12-17D145,8255778,706CommonForm 4 ↗
Matt BaerDirector2025-12-17D210,78200Derivative, Class A CommonForm 4 ↗
Matt BaerDirector2025-12-17D307,41300Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2025-12-17A126,4785675,393CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2025-12-17D126,47800Derivative, Class A CommonForm 4 ↗
David AufderhaarChief Financial Officer2025-12-17D161,7605863,798CommonForm 4 ↗
Matt BaerDirector2025-12-17D326,71751,744,669CommonForm 4 ↗
Matt BaerDirector2025-12-17A518,19552,767,161CommonForm 4 ↗
David AufderhaarChief Financial Officer2025-12-17A219,58051,172,557CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2025-12-17D219,58000Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2025-12-17D94,9165506,851CommonForm 4 ↗
Katrina LakeDirector2026-01-02A101,15000CommonForm 4 ↗
Katrina LakeDirector2026-01-02D101,15000Derivative, Class A CommonForm 4 ↗
Katrina LakeDirector2026-01-02D101,1505513,822Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D83,6415431,470Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20A41,2594156,784CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20A13,852452,638CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D41,25900Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D13,85200Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D13,64100Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D41,2595220,463Common, open-market saleForm 4 ↗
David AufderhaarChief Financial Officer2026-01-20D24,1145123,618CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20D13,852573,970Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-20A13,641451,836CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-27D19,3476109,891CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-27D19,34700Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-01-27A19,347473,519CommonForm 4 ↗
Katrina LakeDirector2026-02-02D8,835544,232Common, open-market saleForm 4 ↗
Katrina LakeDirector2026-02-02A8,83500CommonForm 4 ↗
Katrina LakeDirector2026-02-02D8,83500Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-03-18D43,89500Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-03-18A25,284CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-03-18D27,021386,197CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-03-18D25,28400Derivative, Class A CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-03-18A43,895CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-03-18D52,0113165,915CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-03-18D43,89500Derivative, Class A CommonForm 4 ↗
Matt BaerDirector2026-03-18D77,8183248,239CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-03-18A43,895CommonForm 4 ↗
Matt BaerDirector2026-03-18A61,454CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-03-18D37,8243120,659CommonForm 4 ↗
Matt BaerDirector2026-03-18D61,45400Derivative, Class A CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-04-07D65,7093202,732Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-04-10D60,0003185,010Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16D50,0004206,845Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-16D20,000483,332Common, open-market saleForm 4 ↗
David AufderhaarChief Financial Officer2026-06-17A43,895CommonForm 4 ↗
Matt BaerDirector2026-06-17D107,5944447,591CommonForm 4 ↗
Matt BaerDirector2026-06-17D61,45400Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-06-17D25,28300Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-06-17A25,283CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-17D37,0104153,962CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-17D43,89500Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-17A43,895CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-06-17D43,89500Derivative, Class A CommonForm 4 ↗
Casey O'ConnorChief Legal Officer2026-06-17D25,9994108,156CommonForm 4 ↗
David AufderhaarChief Financial Officer2026-06-17D51,6034214,668CommonForm 4 ↗
Matt BaerDirector2026-06-17A61,454CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22D20,000480,872Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-22D50,0004201,580Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-24D100,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-24A100,0004399,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-24D100,0005450,570Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29D1100Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29D20,000488,450Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29D50,0114221,214Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29A11444CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-06-29D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06D50,0004189,825Common, open-market saleForm 4 ↗
David AufderhaarChief Financial Officer2026-07-06D67,9604257,432Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-06D20,000475,264Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13D50,0004180,820Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-13D20,000472,324Common, open-market saleForm 4 ↗
Casey O'ConnorChief Legal Officer2026-07-16D50,0004196,560Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20D50,0004189,350Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20D20,000475,730Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-20D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27D50,0004188,705Common, open-market saleForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27D50,00000Derivative, Class A CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27A50,0002124,000CommonForm 4 ↗
Anthony BacosChief Prod/Technology Officer2026-07-27D20,000474,778Common, open-market saleForm 4 ↗
03

Grants of plan-based awards — fiscal year 2025

ExecutiveAwardGrant dateThresholdTargetGrantedMaximumGrant-date fair value
Matt BaerPSU2025-07-07479,616479,616$1,595,922
03b

Vehicle mix — grant-date fair value by award type

Named executive officerTime-vested (RSU)Performance-vested (PSU)Options / SARs% performance-vested
Matt Baer$0$1,595,922$0100.0%

% performance-vested = PSU grant-date fair value ÷ (RSU + PSU + Options), a computed value with the derivation shown in the register.

05

Incentive-plan design — the Compensation Discussion & Analysis

Our executive compensation program is guided by our overarching philosophy of paying for demonstrable performance.

CEO STI target (% of salary)100%
CEO LTI target (% of salary)
Independent consultantCompensia, Inc. and Meridian Compensation Partners, LLC
Clawback policytrue
Anti-hedgingtrue
Anti-pledgingTrue
06

Say-on-pay — recent advisory votes

Meeting yearMeeting dateForAgainstAbstainSupportOutcome
20252025-12-11197,618,17329,105,044540,93387.16%Passed
20242024-12-12270,733,7783,228,317124,37898.82%Passed
20232023-12-12281,644,22019,700,5711,717,63593.46%Passed
20222022-12-13283,556,4966,584,607161,70397.73%Passed
20212021-12-15286,635,40127,259,984131,09891.32%Passed
20202020-12-16470,056,944407,627124,42999.91%Passed

Rows are labeled by annual-meeting year, with the meeting date beside each; the vote held in a given year acts on the prior fiscal year's compensation.

Say-on-pay — history, company's computation

Meeting yearMeeting dateApproval — company's computation
20252025-12-1187.16%a
20242024-12-1298.82%b
20232023-12-1293.46%c

a. Voting standard not stated in the filing.

b. Voting standard not stated in the filing.

c. Voting standard not stated in the filing.

Approval percentages are the company's own reported computations under its own stated standard, not recomputed by Velarion. Where a company does not state a standard, none is assumed.

07

CEO pay ratio

Ratio (CEO : median employee)298 : 1
CEO total compensation$10,129,032
Median employee compensation$34,045
08

Director compensation — fiscal year 2025

DirectorCash feesStock awardsOption awardsNon-equity incentiveAll otherTotal
Sharon McCollamIndependent · Lead Independent Director · Audit (Chair) · Nominating and Corporate Governance$122,500$194,677$0$0$0$317,177
Fiona TanIndependent · Audit85,650226,143000311,793
Timothy BaxterIndependent · Compensation (Chair)83,644226,143000309,787
Elizabeth WilliamsIndependent · Audit112,500194,677000307,177
J. William GurleyIndependent · Nominating and Corporate Governance (Chair)110,000194,677000304,677
Kofi Amoo-GottfriedIndependent · Compensation95,000194,677000289,677
Katrina LakeEmployee director · Board Chair00080,000
Matt BaerEmployee director00000
09

Board fee structure and ownership guideline

Annual cash retainer$100,000
Annual equity retainer$175,000
Per board meeting fee
Committee chair fees (audit / comp / nom-gov)10,000 / 7,500 / 5,000
Stock ownership guideline
09b

Total cost of the board

ComponentFY2025
Cash retainers and fees$609,294
Equity awards (grant-date value)$1,230,994
All other compensation$0
Total cost of the board$1,840,288

Computed as the sum of the director compensation table rows above; inputs and formula shown in the register.

10

Disclosed peer group — fiscal year 2025

The compensation peer group as the company disclosed it in its own proxy — the reference set behind the percentile above.

10a

Peer reciprocity

Of the companies Stitch Fix names as compensation peers, which name it back in their own disclosed peer groups. A peer set the market reciprocates reads differently from one selected in a single direction.

Lands End (LE)135 a.k.a Brand Holdings (AKA) Guess? (GES) The Honest Company (HNST) Peloton Interactive (PTON)136 Bumble (BMBL)137 Genesco (GCO) GoPro (GPRO)138 Revolve Group (RVLV)139 Torrid Holdings (CURV) Warby Parker (WRBY)140 G-III Apparel Group (GIII) Designer Brands (DBI)141 BARK (BARK) Chegg (CHGG)142 ThredUp (TDUP) Funko (FNKO) Groupon (GRPN)143 Shutterstock (SSTK)144

Reciprocity shown where the peer's own current proxy has been read — each mark is cited in the register to that peer's filing. A dash means the peer's current proxy was read and names no reciprocal group including Stitch Fix.

10b

Chief executive pay against the peer group

Most recent fiscal-year chief executive compensation at each disclosed peer, taken from that company's own proxy statement.

RankCompanyFYChief executiveSalaryStock awardsOption awardsNon-equity incentiveTotal
1Peloton Interactive2025Peter Stern$615,385$10,792,378$5,000,000$0$18,236,835
2Stitch Fix2025Matt Baer850,0007,821,66301,443,36910,129,032
3Warby Parker2025Neil Blumenthal575,0008,408,680009,000,180
4Designer Brands2025Douglas Howe1,213,1546,116,6550575,3637,919,728
5Bumble2025Whitney Wolfe Herd650,0006,303,8270650,0007,617,828
6Shutterstock2024Paul Hennessy700,0005,871,6700583,8007,176,468
7Lands End2025Andrew McLean1,100,0002,841,49101,416,2505,914,780
8Chegg2025Dan Rosensweig850,0004,070,000004,934,000
9The Honest Company2025Carla Vernón773,4623,139,1660219,8004,145,946
10ThredUp2025James Reinhart914,6671,795,6000735,0003,445,267
11GoPro2025Nicholas Woodman202,692569,62300772,315
12Revolve Group2025Mike Karanikolas450,000000484,573
a.k.a Brand Holdingsnot in coverage universe
Guess?not in coverage universe
Genesconot in coverage universe
Torrid Holdingsnot in coverage universe
G-III Apparel Groupnot in coverage universe
BARKnot in coverage universe
Funkonot in coverage universe
Grouponnot in coverage universe

Each peer's compensation is from its most recently filed proxy; fiscal years differ by company. Each peer's figures come from its own filings; the subject company is highlighted. Peers whose chief executive compensation is outside our coverage universe are stated as such, never left blank.

10c

Incentive design against the same peers

CompanyAnnual incentive payoutLong-term vehicle mixPSU measures include TSRCompensation consultant
Stitch Fix169.8%not disclosedNoCompensia, Inc. and Meridian Compensation Partners, LLC
a.k.a Brand Holdingsnot disclosednot disclosednot disclosednot disclosed
BARKnot disclosednot disclosednot disclosednot disclosed
Bumblenot disclosedRSU 100not disclosedSemler Brossy
Cheggnot disclosedPSU 70 · RSU 30NoAon
Designer Brands31.6%PSU 50 · RSU 50NoKorn Ferry
Funkonot disclosednot disclosednot disclosednot disclosed
G-III Apparel Groupnot disclosednot disclosednot disclosednot disclosed
Genesconot disclosednot disclosednot disclosednot disclosed
GoPronot disclosedRSU 60 · PSU 40NoCompensia
Groupon36.27%PSU 100NoExequity LLP
Guess?not disclosednot disclosednot disclosednot disclosed
Lands End103%PSU 60 · RSU 40NoFrederic W. Cook & Co., Inc.
Peloton Interactivenot disclosedRSU 50 · PSU 25 · Options 25NoCompensia and F.W. Cook
Revolve Group175%Options 100not disclosednot disclosed
Shutterstock83.4%not disclosedNoPearl Meyer
The Honest Company28%RSU 100not disclosedSemler Brossy
ThredUp150%RSU 100not disclosedCompensia
Torrid Holdingsnot disclosednot disclosednot disclosednot disclosed
Warby Parker73.0%PSU 50 · RSU 50Yes — Relative TSRSemler Brossy

Read from each company's Compensation Discussion and Analysis: annual incentive payout as a percentage of target, the disclosed long-term vehicle mix, whether performance-share measures include a total shareholder return component, and the retained compensation consultant. “Not disclosed” appears only where the company's filing does not state the item.

11

Source register

Each figure's location is given both for the eye (section · page · table · row · column) and for a script (table/row/column index and exact character span in the filed document). Any figure can be independently confirmed against the source.

#SupportsDocumentFiledAccessionLocation in document
1Section 01, Matt BaerDEF 14A2025-10-310001628280-25-047825Section “Fiscal Year 2025 Summary Compensation Table”. As printed: 10,129,032. Filing ↗machine: r2 · c24 · span 432212–432222
2Section 01, Anthony BacosDEF 14A2025-10-310001628280-25-047825Section “Fiscal Year 2025 Summary Compensation Table”. As printed: 3,987,624. Filing ↗machine: r11 · c24 · span 456795–456804
3Section 01, David AufderhaarDEF 14A2025-10-310001628280-25-047825Section “Fiscal Year 2025 Summary Compensation Table”. As printed: 3,949,974. Filing ↗machine: r5 · c24 · span 440299–440308
4Section 01, Casey O'ConnorDEF 14A2025-10-310001628280-25-047825Section “Fiscal Year 2025 Summary Compensation Table”. As printed: 2,588,713. Filing ↗machine: r8 · c24 · span 448582–448591
5Section 03, Matt Baer PSUDEF 14A2025-10-310001628280-25-047825Section “Grants of Plan-Based Awards” · grants of plan-based awards table. Filing ↗machine: t18 · r7 · c11 · span 484720–484729
6Section 07, pay ratioDEF 14A2025-10-310001628280-25-047825Section “CEO Pay Ratio”. As printed: 298 : 1. Filing ↗machine: span 644907–644912
7Section 08, Sharon McCollamDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 317,177. Filing ↗machine: t27 · r5 · c5 · span 744932–744939
8Section 08, Fiona TanDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 311,793. Filing ↗machine: t27 · r6 · c5 · span 746225–746232
9Section 08, Timothy BaxterDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 309,787. Filing ↗machine: t27 · r3 · c5 · span 742340–742347
10Section 08, Elizabeth WilliamsDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 307,177. Filing ↗machine: t27 · r7 · c5 · span 747517–747524
11Section 08, J. William GurleyDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 304,677. Filing ↗machine: t27 · r4 · c5 · span 743643–743650
12Section 08, Kofi Amoo-GottfriedDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 289,677. Filing ↗machine: t27 · r2 · c5 · span 741017–741024
13Section 08, Katrina LakeDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 80,000. Filing ↗machine: t27 · r8 · c1 · span 748207–748213
14Section 08, Matt BaerDEF 14A2025-10-310001628280-25-047825Section “Director Compensation”. As printed: 0. Filing ↗
15Section 02, Katrina Lake 2025-12-05Form 42025-12-090001628280-25-056126Insider equity transaction reported since the proxy statement. Filing ↗
16Section 02, Katrina Lake 2025-12-05Form 42025-12-090001628280-25-056126Insider equity transaction reported since the proxy statement. Filing ↗
17Section 02, Katrina Lake 2025-12-05Form 42025-12-090001628280-25-056126Insider equity transaction reported since the proxy statement. Filing ↗
18Section 02, Sharon McCollam 2025-12-11Form 42025-12-150001628280-25-057053Insider equity transaction reported since the proxy statement. Filing ↗
19Section 02, Elizabeth Williams 2025-12-11Form 42025-12-150001628280-25-057055Insider equity transaction reported since the proxy statement. Filing ↗
20Section 02, Timothy Baxter 2025-12-11Form 42025-12-150001628280-25-057152Insider equity transaction reported since the proxy statement. Filing ↗
21Section 02, Fiona Tan 2025-12-11Form 42025-12-150001628280-25-057050Insider equity transaction reported since the proxy statement. Filing ↗
22Section 02, J. William Gurley 2025-12-11Form 42025-12-150001628280-25-057071Insider equity transaction reported since the proxy statement. Filing ↗
23Section 02, Kofi Amoo-Gottfried 2025-12-11Form 42025-12-150001628280-25-057047Insider equity transaction reported since the proxy statement. Filing ↗
24Section 02, David Aufderhaar 2025-12-17Form 42025-12-190001628280-25-058341Insider equity transaction reported since the proxy statement. Filing ↗
25Section 02, Anthony Bacos 2025-12-17Form 42025-12-190001628280-25-058343Insider equity transaction reported since the proxy statement. Filing ↗
26Section 02, Anthony Bacos 2025-12-17Form 42025-12-190001628280-25-058343Insider equity transaction reported since the proxy statement. Filing ↗
27Section 02, Matt Baer 2025-12-17Form 42025-12-190001628280-25-058345Insider equity transaction reported since the proxy statement. Filing ↗
28Section 02, Matt Baer 2025-12-17Form 42025-12-190001628280-25-058345Insider equity transaction reported since the proxy statement. Filing ↗
29Section 02, Casey O'Connor 2025-12-17Form 42025-12-190001628280-25-058344Insider equity transaction reported since the proxy statement. Filing ↗
30Section 02, Casey O'Connor 2025-12-17Form 42025-12-190001628280-25-058344Insider equity transaction reported since the proxy statement. Filing ↗
31Section 02, David Aufderhaar 2025-12-17Form 42025-12-190001628280-25-058341Insider equity transaction reported since the proxy statement. Filing ↗
32Section 02, Matt Baer 2025-12-17Form 42025-12-190001628280-25-058345Insider equity transaction reported since the proxy statement. Filing ↗
33Section 02, Matt Baer 2025-12-17Form 42025-12-190001628280-25-058345Insider equity transaction reported since the proxy statement. Filing ↗
34Section 02, David Aufderhaar 2025-12-17Form 42025-12-190001628280-25-058341Insider equity transaction reported since the proxy statement. Filing ↗
35Section 02, Anthony Bacos 2025-12-17Form 42025-12-190001628280-25-058343Insider equity transaction reported since the proxy statement. Filing ↗
36Section 02, Casey O'Connor 2025-12-17Form 42025-12-190001628280-25-058344Insider equity transaction reported since the proxy statement. Filing ↗
37Section 02, Katrina Lake 2026-01-02Form 42026-01-060001628280-26-000907Insider equity transaction reported since the proxy statement. Filing ↗
38Section 02, Katrina Lake 2026-01-02Form 42026-01-060001628280-26-000907Insider equity transaction reported since the proxy statement. Filing ↗
39Section 02, Katrina Lake 2026-01-02Form 42026-01-060001628280-26-000907Insider equity transaction reported since the proxy statement. Filing ↗
40Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
41Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
42Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
43Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
44Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
45Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
46Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
47Section 02, David Aufderhaar 2026-01-20Form 42026-01-220001628280-26-003154Insider equity transaction reported since the proxy statement. Filing ↗
48Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
49Section 02, Casey O'Connor 2026-01-20Form 42026-01-220001628280-26-003169Insider equity transaction reported since the proxy statement. Filing ↗
50Section 02, Casey O'Connor 2026-01-27Form 42026-01-290001628280-26-004135Insider equity transaction reported since the proxy statement. Filing ↗
51Section 02, Casey O'Connor 2026-01-27Form 42026-01-290001628280-26-004135Insider equity transaction reported since the proxy statement. Filing ↗
52Section 02, Casey O'Connor 2026-01-27Form 42026-01-290001628280-26-004135Insider equity transaction reported since the proxy statement. Filing ↗
53Section 02, Katrina Lake 2026-02-02Form 42026-02-040001628280-26-005457Insider equity transaction reported since the proxy statement. Filing ↗
54Section 02, Katrina Lake 2026-02-02Form 42026-02-040001628280-26-005457Insider equity transaction reported since the proxy statement. Filing ↗
55Section 02, Katrina Lake 2026-02-02Form 42026-02-040001628280-26-005457Insider equity transaction reported since the proxy statement. Filing ↗
56Section 02, Anthony Bacos 2026-03-18Form 42026-03-200001628280-26-020158Insider equity transaction reported since the proxy statement. Filing ↗
57Section 02, Casey O'Connor 2026-03-18Form 42026-03-200001628280-26-020163Insider equity transaction reported since the proxy statement. Filing ↗
58Section 02, Casey O'Connor 2026-03-18Form 42026-03-200001628280-26-020163Insider equity transaction reported since the proxy statement. Filing ↗
59Section 02, Casey O'Connor 2026-03-18Form 42026-03-200001628280-26-020163Insider equity transaction reported since the proxy statement. Filing ↗
60Section 02, David Aufderhaar 2026-03-18Form 42026-03-200001628280-26-020162Insider equity transaction reported since the proxy statement. Filing ↗
61Section 02, David Aufderhaar 2026-03-18Form 42026-03-200001628280-26-020162Insider equity transaction reported since the proxy statement. Filing ↗
62Section 02, David Aufderhaar 2026-03-18Form 42026-03-200001628280-26-020162Insider equity transaction reported since the proxy statement. Filing ↗
63Section 02, Matt Baer 2026-03-18Form 42026-03-200001628280-26-020159Insider equity transaction reported since the proxy statement. Filing ↗
64Section 02, Anthony Bacos 2026-03-18Form 42026-03-200001628280-26-020158Insider equity transaction reported since the proxy statement. Filing ↗
65Section 02, Matt Baer 2026-03-18Form 42026-03-200001628280-26-020159Insider equity transaction reported since the proxy statement. Filing ↗
66Section 02, Anthony Bacos 2026-03-18Form 42026-03-200001628280-26-020158Insider equity transaction reported since the proxy statement. Filing ↗
67Section 02, Matt Baer 2026-03-18Form 42026-03-200001628280-26-020159Insider equity transaction reported since the proxy statement. Filing ↗
68Section 02, David Aufderhaar 2026-04-07Form 42026-04-080001628280-26-024309Insider equity transaction reported since the proxy statement. Filing ↗
69Section 02, Casey O'Connor 2026-04-10Form 42026-04-130001628280-26-024889Insider equity transaction reported since the proxy statement. Filing ↗
70Section 02, Anthony Bacos 2026-06-16Form 42026-06-180001628280-26-044216Insider equity transaction reported since the proxy statement. Filing ↗
71Section 02, Anthony Bacos 2026-06-16Form 42026-06-180001628280-26-044216Insider equity transaction reported since the proxy statement. Filing ↗
72Section 02, Anthony Bacos 2026-06-16Form 42026-06-180001628280-26-044216Insider equity transaction reported since the proxy statement. Filing ↗
73Section 02, Anthony Bacos 2026-06-16Form 42026-06-180001628280-26-044216Insider equity transaction reported since the proxy statement. Filing ↗
74Section 02, David Aufderhaar 2026-06-17Form 42026-06-220001628280-26-044759Insider equity transaction reported since the proxy statement. Filing ↗
75Section 02, Matt Baer 2026-06-17Form 42026-06-220001628280-26-044761Insider equity transaction reported since the proxy statement. Filing ↗
76Section 02, Matt Baer 2026-06-17Form 42026-06-220001628280-26-044761Insider equity transaction reported since the proxy statement. Filing ↗
77Section 02, Casey O'Connor 2026-06-17Form 42026-06-220001628280-26-044760Insider equity transaction reported since the proxy statement. Filing ↗
78Section 02, Casey O'Connor 2026-06-17Form 42026-06-220001628280-26-044760Insider equity transaction reported since the proxy statement. Filing ↗
79Section 02, Anthony Bacos 2026-06-17Form 42026-06-220001628280-26-044763Insider equity transaction reported since the proxy statement. Filing ↗
80Section 02, Anthony Bacos 2026-06-17Form 42026-06-220001628280-26-044763Insider equity transaction reported since the proxy statement. Filing ↗
81Section 02, Anthony Bacos 2026-06-17Form 42026-06-220001628280-26-044763Insider equity transaction reported since the proxy statement. Filing ↗
82Section 02, David Aufderhaar 2026-06-17Form 42026-06-220001628280-26-044759Insider equity transaction reported since the proxy statement. Filing ↗
83Section 02, Casey O'Connor 2026-06-17Form 42026-06-220001628280-26-044760Insider equity transaction reported since the proxy statement. Filing ↗
84Section 02, David Aufderhaar 2026-06-17Form 42026-06-220001628280-26-044759Insider equity transaction reported since the proxy statement. Filing ↗
85Section 02, Matt Baer 2026-06-17Form 42026-06-220001628280-26-044761Insider equity transaction reported since the proxy statement. Filing ↗
86Section 02, Anthony Bacos 2026-06-22Form 42026-06-240001628280-26-045045Insider equity transaction reported since the proxy statement. Filing ↗
87Section 02, Anthony Bacos 2026-06-22Form 42026-06-240001628280-26-045045Insider equity transaction reported since the proxy statement. Filing ↗
88Section 02, Anthony Bacos 2026-06-22Form 42026-06-240001628280-26-045045Insider equity transaction reported since the proxy statement. Filing ↗
89Section 02, Anthony Bacos 2026-06-22Form 42026-06-240001628280-26-045045Insider equity transaction reported since the proxy statement. Filing ↗
90Section 02, Anthony Bacos 2026-06-24Form 42026-06-260001628280-26-045758Insider equity transaction reported since the proxy statement. Filing ↗
91Section 02, Anthony Bacos 2026-06-24Form 42026-06-260001628280-26-045758Insider equity transaction reported since the proxy statement. Filing ↗
92Section 02, Anthony Bacos 2026-06-24Form 42026-06-260001628280-26-045758Insider equity transaction reported since the proxy statement. Filing ↗
93Section 02, Anthony Bacos 2026-06-29Form 42026-07-010001628280-26-046637Insider equity transaction reported since the proxy statement. Filing ↗
94Section 02, Anthony Bacos 2026-06-29Form 42026-07-010001628280-26-046637Insider equity transaction reported since the proxy statement. Filing ↗
95Section 02, Anthony Bacos 2026-06-29Form 42026-07-010001628280-26-046637Insider equity transaction reported since the proxy statement. Filing ↗
96Section 02, Anthony Bacos 2026-06-29Form 42026-07-010001628280-26-046637Insider equity transaction reported since the proxy statement. Filing ↗
97Section 02, Anthony Bacos 2026-06-29Form 42026-07-010001628280-26-046637Insider equity transaction reported since the proxy statement. Filing ↗
98Section 02, Anthony Bacos 2026-06-29Form 42026-07-010001628280-26-046637Insider equity transaction reported since the proxy statement. Filing ↗
99Section 02, Anthony Bacos 2026-07-06Form 42026-07-080001628280-26-047702Insider equity transaction reported since the proxy statement. Filing ↗
100Section 02, David Aufderhaar 2026-07-06Form 42026-07-080001628280-26-047704Insider equity transaction reported since the proxy statement. Filing ↗
101Section 02, Anthony Bacos 2026-07-06Form 42026-07-080001628280-26-047702Insider equity transaction reported since the proxy statement. Filing ↗
102Section 02, Anthony Bacos 2026-07-06Form 42026-07-080001628280-26-047702Insider equity transaction reported since the proxy statement. Filing ↗
103Section 02, Anthony Bacos 2026-07-06Form 42026-07-080001628280-26-047702Insider equity transaction reported since the proxy statement. Filing ↗
104Section 02, Anthony Bacos 2026-07-13Form 42026-07-140001628280-26-048161Insider equity transaction reported since the proxy statement. Filing ↗
105Section 02, Anthony Bacos 2026-07-13Form 42026-07-140001628280-26-048161Insider equity transaction reported since the proxy statement. Filing ↗
106Section 02, Anthony Bacos 2026-07-13Form 42026-07-140001628280-26-048161Insider equity transaction reported since the proxy statement. Filing ↗
107Section 02, Anthony Bacos 2026-07-13Form 42026-07-140001628280-26-048161Insider equity transaction reported since the proxy statement. Filing ↗
108Section 02, Casey O'Connor 2026-07-16Form 42026-07-200001628280-26-048858Insider equity transaction reported since the proxy statement. Filing ↗
109Section 02, Anthony Bacos 2026-07-20Form 42026-07-210001628280-26-049004Insider equity transaction reported since the proxy statement. Filing ↗
110Section 02, Anthony Bacos 2026-07-20Form 42026-07-210001628280-26-049004Insider equity transaction reported since the proxy statement. Filing ↗
111Section 02, Anthony Bacos 2026-07-20Form 42026-07-210001628280-26-049004Insider equity transaction reported since the proxy statement. Filing ↗
112Section 02, Anthony Bacos 2026-07-20Form 42026-07-210001628280-26-049004Insider equity transaction reported since the proxy statement. Filing ↗
113Section 02, Anthony Bacos 2026-07-27Form 42026-07-290001628280-26-050621Insider equity transaction reported since the proxy statement. Filing ↗
114Section 02, Anthony Bacos 2026-07-27Form 42026-07-290001628280-26-050621Insider equity transaction reported since the proxy statement. Filing ↗
115Section 02, Anthony Bacos 2026-07-27Form 42026-07-290001628280-26-050621Insider equity transaction reported since the proxy statement. Filing ↗
116Section 02, Anthony Bacos 2026-07-27Form 42026-07-290001628280-26-050621Insider equity transaction reported since the proxy statement. Filing ↗
117Section 06, 2025 voteForm 8-K2025-12-160001628280-25-057328Item 5.07 · say-on-pay result. As reported: 87.16% (votes for as printed: 197,618,173). Filing ↗
118Section 06, 2024 voteForm 8-K2024-12-170001576942-24-000158Item 5.07 · say-on-pay result. As reported: 98.82% (votes for as printed: 270,733,778). Filing ↗
119Section 06, 2023 voteForm 8-K2023-12-150001576942-23-000175Item 5.07 · say-on-pay result. As reported: 93.46% (votes for as printed: 281,644,220). Filing ↗
120Section 01 trend, Δ column (computed)ComputedcomputedΔ = current-FY total − prior-FY total per named officer.machine: formula: Δ = FY(n) − FY(n−1)
121Section 03b vehicle mix (computed)ComputedcomputedRSU / PSU / Options grant-date fair values summed per officer from the grants table; % performance-vested = PSU ÷ (RSU+PSU+Options).machine: formula: sums + PSU ratio
122Section 09b board cost (computed)ComputedcomputedCash 609,294 + equity 1,230,994 + all other 0 = 1,840,288, summed across the director compensation table rows.machine: formula: Σ = 1,840,288
123Peloton Interactive, Section 10b CEO totalDEF 14A2025-10-240001193125-25-249989CEO total compensation as printed in Peloton Interactive's own proxy. As printed: 18,236,835. Filing ↗machine: span 1053868–1053878
124Stitch Fix (subject), Section 10b CEO totalDEF 14A2025-10-310001628280-25-047825CEO total compensation as printed in Stitch Fix's own proxy. As printed: 10,129,032. Filing ↗machine: r2 · c24 · span 432212–432222
125Warby Parker, Section 10b CEO totalDEF 14A2026-04-280001104659-26-050432CEO total compensation as printed in Warby Parker's own proxy. As printed: 9,000,180. Filing ↗machine: t20 · r1 · c32 · span 611995–612004
126Designer Brands, Section 10b CEO totalDEF 14A2026-05-070001319947-26-000032CEO total compensation as printed in Designer Brands's own proxy. As printed: 7,919,728. Filing ↗machine: r5 · c21 · span 878960–878970
127Bumble, Section 10b CEO totalDEF 14A2026-04-170001628280-26-025680CEO total compensation as printed in Bumble's own proxy. As printed: 7,617,828. Filing ↗machine: t107 · r5 · c23 · span 1317195–1317204
128Shutterstock, Section 10b CEO totalDEF 14A2025-11-200001549346-25-000050CEO total compensation as printed in Shutterstock's own proxy. As printed: 7,176,468. Filing ↗machine: r5 · c24 · span 438445–438454
129Lands End, Section 10b CEO totalDEF 14A2026-03-270001104659-26-036100CEO total compensation as printed in Lands End's own proxy. As printed: 5,914,780. Filing ↗machine: t19 · r1 · c47 · span 511069–511078
130Chegg, Section 10b CEO totalDEF 14A2026-04-280001364954-26-000040CEO total compensation as printed in Chegg's own proxy. As printed: 4,934,000. Filing ↗machine: t129 · r3 · c15 · span 719980–719989
131The Honest Company, Section 10b CEO totalDEF 14A2026-04-090001628280-26-024452CEO total compensation as printed in The Honest Company's own proxy. As printed: 4,145,946. Filing ↗machine: r2 · c21 · span 294221–294230
132ThredUp, Section 10b CEO totalDEF 14A2026-04-070001628280-26-024074CEO total compensation as printed in ThredUp's own proxy. As printed: 3,445,267. Filing ↗machine: r2 · c18 · span 282262–282271
133GoPro, Section 10b CEO totalDEF 14A2026-04-210001628280-26-026268CEO total compensation as printed in GoPro's own proxy. As printed: 772,315. Filing ↗machine: r2 · c42 · span 704856–704863
134Revolve Group, Section 10b CEO totalDEF 14A2026-04-240001193125-26-177284CEO total compensation as printed in Revolve Group's own proxy. As printed: 484,573. Filing ↗machine: r2 · c16 · span 474510–474517
135Section 10a, Lands End reciprocityDEF 14A0001104659-26-036100Lands End's most recent proxy was read; its disclosed peer group does not include Stitch Fix. Filing ↗
136Section 10a, Peloton Interactive reciprocityDEF 14A0001193125-25-249989Peloton Interactive's most recent proxy was read; its disclosed peer group does not include Stitch Fix. Filing ↗
137Section 10a, Bumble reciprocityDEF 14A0001628280-26-025680Bumble names Stitch Fix in its own disclosed peer group (read from its most recent proxy). Filing ↗
138Section 10a, GoPro reciprocityDEF 14A0001628280-26-026268GoPro names Stitch Fix in its own disclosed peer group (read from its most recent proxy). Filing ↗
139Section 10a, Revolve Group reciprocityDEF 14A0001193125-26-177284Revolve Group names Stitch Fix in its own disclosed peer group (read from its most recent proxy). Filing ↗
140Section 10a, Warby Parker reciprocityDEF 14A0001104659-26-050432Warby Parker's most recent proxy was read; its disclosed peer group does not include Stitch Fix. Filing ↗
141Section 10a, Designer Brands reciprocityDEF 14A0001319947-26-000032Designer Brands's most recent proxy was read; its disclosed peer group does not include Stitch Fix. Filing ↗
142Section 10a, Chegg reciprocityDEF 14A0001364954-26-000040Chegg's most recent proxy was read; its disclosed peer group does not include Stitch Fix. Filing ↗
143Section 10a, Groupon reciprocityDEF 14A0001490281-26-000009Groupon's most recent proxy was read; its disclosed peer group does not include Stitch Fix. Filing ↗
144Section 10a, Shutterstock reciprocityDEF 14A0001549346-25-000050Shutterstock names Stitch Fix in its own disclosed peer group (read from its most recent proxy). Filing ↗